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2. Brian Osterloh. Applications Group ManagerCity of AlbuquerqueProject Manager: CRM/311Program Manager: ERP. 3. Dr. Chelle Stringer. Authored Evolve OCM methodologyOCM in support of Oracle, PS, SAP: ERP, CRM, CIS. 4. Overview. Importance and utility of Organizational Change Management (OCM) for major enterprise software projects at the City of AlbuquerqueOCM
 
                
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1. Organizational Change Management:Helping a Successful Project Become a Successful Implementation  Session #26635 
March 24, 2009
Anaheim, California
 
2. 2 Brian Osterloh Applications Group Manager
City of Albuquerque
Project Manager: CRM/311
Program Manager:  ERP
 
3. 3 Dr. Chelle Stringer Authored Evolve OCM methodology
OCM in support of Oracle, PS, SAP: ERP, CRM, CIS
 
4. 4 Overview Importance and utility of Organizational Change Management (OCM) for major enterprise software projects at the City of Albuquerque
OCM  PM interaction 
OCM tools, timing, and tasks necessary to help ensure Go Live is viewed as a success at Go Live and after
Risks and impacts when OCM is ignored or not fully supported
 
5. 5 Agenda/Contents OCM at City of Albuquerque
OCM  PM interaction
 OCM tools, techniques, timing
 Risks and impacts
 
 
6. 6 City of Albuquerque  33rd largest U.S. city
515,000 in the city
850,000 in the metro area
City government has 6,500 employees
 
7. 7 Oracle|PeopleSoft at CABQ PeopleSoft CRM 8.9 (Jun 2005)
Plan to upgrade to 9.1 in early 2010
PeopleSoft CIS 8.9 (Jul 2005)
Replacing w/ Oracle CC&B  in Apr 2009
PeopleSoft HRMS 9.0 (Jan 2009)
PeopleSoft FMS 9.0 (Jan2009) 
8. 8 Why OCM at CABQ April 2006, City of Albuquerque celebrated 300 years in existence
When people say weve always done it that way, it has a bit of history 
  
9. 9 OCM at City of Albuquerque  Why was OCM necessary
Replace three major application suites
utility billing
human resources/payroll
financials: GL, budget, purchasing, etc
 Financials
1970s technology
last upgraded in 1997
 
10. 10 OCM at CABQ  HR Payroll
1980s technology
7 years to move from green screen to web based   version
We were that companys biggest installation
 Utility billing
1970s technology
Mainframe
Green screen
Dwindling pool of resources to maintain 
11. 11 OCM at City of Albuquerque  New technology - CRM
 Improve customer interactions
Provide better customer service
Provide meaningful, accurate data for data-based decisions
 Backbone for 311 citizen contact center 
12. 12 OCM  PM Interactions OCM does not report to PM; OCM reports to Project Governance
OCM works with PM to identify, maintain focus on, and achieve Project Success Indicators
PM is responsible for a successful project = on time, on scope, on budget 
13. 13 OCM  PM Interactions Successful implementation = identify shared definition of success, view system as a tool to achieve business objectives, achieve success
The PM is responsible to the stakeholders, to the users, to the governance, and to OCM
OCM is responsible to the stakeholders, the users, the governance, and to PM 
14. 14 OCM  PM Interactions Common goal
One more mechanism to help project governance and stakeholders achieve their goals
Project team and governance tell things to the PM that they wont tell the user community
The user community tells OCM things they wont tell the project team, the PM, or the governance 
15. 15 Pre Project PM 
Objectives
Needs Analysis
Background
Alternatives
Obstacles and Challenges
Sounds like they might be getting another one of their bright ideas. OCM
Expectations Matrix
Stakeholder Analysis
Project Success Scorecard
Install vs. Implement
 
16. 16 Planning & Initiation PM
Objectives
Project Charter
Document Business Processes & Interfaces
Obstacles and Challenges
You want to meet with me? Why? What did I ever do to you?
 OCM
Size the OCM effort
High level Communications Strategy
Establish OCM team 
17. 17 Definition PM
Objectives
Technical requirements
Data conversion requirements
System test strategies
TO BE business processes
Obstacles and challenges
Nice to meet you.  Ive seen you and your dreams before.  Ill outlast you.
Youre still here.  Id thought youd go away by now.  Fine, Ill give you some info.
 OCM
Scorecard assessment 
OCM team meetings
Business Process Redesign
Communications Strategy
 
18. 18 Development PM
Objectives
Configure system based on requirements
Obstacles and Challenges
work done with IT project team, not end users  OCM
Scorecard assessment
OCM team meetings
Determine necessary changes
Organization structure
Policy
Procedure
Job role/description
Process
Communications
 
19. 19 Acceptance PM
Objectives
Test acceptance
Obstacles and Challenges
Youre really going to go live?  OK, give me the date so Ill know when to pound your system into the ground.
Training?  Great.  The better to know how to pound your system into the ground.
 OCM
Scorecard assessment
Communications
Knowledge Transfer Strategy
Review necessary changes
Organization structure
Policy
Procedure
Job role/description
Process
 
20. 20 Deployment PM
Objectives
Go Live
Obstacles and Challenges
Congratulations!  Do I actually have to use your system?
What did you do?  This thing works.
 OCM
Scorecard assessment
Communications
Prepare end users to accept responsibility of new system
Implement necessary changes
Shoulder (lots of tears) 
21. 21 Support PM
Objectives
Obstacles and Challenges
This isnt so bad.  What else can we do?
 OCM
Communications
Scorecard assessment
Adjust business processes 
22. 22 Risks and Impacts if not Utilized  You have requirements unspoken and unserviced
You have discontent, 
20 against you no matter what
60 with you
20 with you no matter what
You run the risk of you PM and governance losing credibility with user community
 
23. 23 If OCM isnt used, then  You have requirements unspoken and unserviced
Intentionally  dont want the change; form of resistance
Unintentionally  dont feel they have an outlet, fear of looking stupid, assume someone already said it, they dont understand whats being asked of them
 
24. 24 If OCM isnt used, then Not ending up where you wanted to end up
Did you clarify and agree upon the success criteria?  
If not, then different groups have competing criteria for success.
End up veering toward the loudest/strongest groups version of success
 
25. 25 If OCM isnt used, then At go live, users have no patience with you regarding the system
No interest in talking with you about the system
Since you (IT) didnt listen to me, then Ill point out the ways your project doesnt work
 
26. 26 Impacts and Risks  Project is 80% function and 20% technology
Yet, end user training is 100% system, which may or may not include some mention of process
OCM is NOT training!!!!! 
 
27. 27 Impacts and Risks If you want a return on your technology investment, you  must invest in your organization
People support what they help to create
They need to be allowed to own solution AND be expected to own solutions 
28. 28 Questions? 
29. 29 Contacts Brian Osterloh
Applications Group Manager
City of Albuquerque
bosterloh@cabq.gov 
Dr. Chelle Stringer
Organizational Change Management
SkyBridge Global
cstringer@skybridgeglobal.com