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KEYWORD RESEARCH EVERYTHING YOU NEED TO KNOW

J&R Marketing is one of the top Branding, Website Development, and Digital Marketing Agency in Smithfield, RI. For more information you can contact at: 401-326-2932

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KEYWORD RESEARCH EVERYTHING YOU NEED TO KNOW

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  1. J&R Marketing KEYWORD RESEARCH: EVERYTHING YOU NEED TO KNOW

  2. Keyword research is a critical part of any SEO strategy. If you get it right, then you’ll bring high volumes of relevant traffic to your site.

  3. Types Of Keyword The types of keyword that you decide to use on your website determine whether you bring in visitors who can offer you the most value. There are seven keyword types you should learn about

  4. 1. GENERIC KEYWORDS Generic keywords will isolate a topic, but you won’t get any further detail. Usually known as ‘short-tail’ keywords. For example: “Shoes,” “Vacuum Cleaner,” or “Book.”You should stay away from these types of keywords as the competition is usually very high and you have no idea around the search intent so conversions are generally pretty low.

  5. 2. BRAND KEYWORDS Brand Keywords are pretty self- explanatory. They include a keyword relating to the brand of the product, for example: “Adidas shoes,” “Dyson vacuum cleaner,” “Harry Potter book.”

  6. 3. BROAD KEYWORDS Broad keywords are more promising. They provide good levels of traffic and have much less competition.Usually, the searcher has decided what they are looking for but may only have an approximate idea.

  7. 4. EXACT KEYWORDS Exact keywords show that the searcher knows exactly what they are trying to find.This type of keyword is good to optimize for because they usually convert very well and have high search volumes.

  8. 5. LONG-TAIL KEYWORDS In my opinion, long-tail keywords are the best type of keyword to focus on.They generally have lower search volume, meaning they have less competition but they have a really high conversion level.

  9. CONTACT INFO Mailing address 359 Putnam Pike B4 Smithfield, RI Website Address https://www.jandrmarketing.com Phone number 401-326-2932

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