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The AgriTradeKenya (ATK) project, led by the African Center for Women, Information & Communications Technology (ACWICT), aims to enhance access to ICT for rural farming communities in Kenya. By connecting farmers, fishermen, and livestock traders through digital networks, ATK strives to alleviate poverty and foster economic growth. Significant challenges include inadequate infrastructure and a lack of technical skills. The project delivers vital business proposals, marketing plans, and training to ensure continuous access to agricultural markets, thereby improving productivity and collaboration among stakeholders.
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AgriTradeKenya Project AgriTradeKenya The African Center for Women, Information & Communications Technology (ACWICT)
Agenda • Participants • AgriTradeKenya (ATK) project • Challenges and Outcomes • Deliverables • Kenya trip and constituents
Participants ACWICT (Nairobi, Kenya) • Promotes community access to Information & Communication Technologies (ICTs) Digital Partners (Seattle, WA) • Alleviates poverty on a global scale by supporting the deployment of technology SI Project Members • Mary Puetz – Project Lead • Eunice Kua • Marjorie Knepp • Shibani Kapoor • Yong Kim • Monique Uzelac
ATK Project (`03 Winter – ’04 Summer) • Network fishing, livestock, & crop producing rural communities with other business entities via information technology • 3 telecenters as Internet access points • ATK as an online showcase web portal • Education service
Challenges • Poor infrastructure • - Power, roads, transportation, storage facilities • Target audience (middleman dilemma) • Creating a market and reaching critical mass • Reluctance to partner • Lack of technical skills • Funding
Expected Outcomes • Continuous access to agricultural markets and information exchange • Increased networking and collaboration among farmers, agricultural associations and information providers resulting in increased business productivity • Public information and communications technology access and training
Deliverables • Business Proposal • Marketing Plan • Hiring Plan • Tutorials • Information Architecture • Interface mockups • Database structure
Interface mockups ATK HomePage Sub - Navigation Page
Purpose of the Kenya Trip (`04 May) • Gain a better first hand understanding of the information needs of farmers, fishermen and livestock traders in the Lake Victoria region • Meet with local officials to discuss ATK and further develop the potential partnership with the government • Finalize deliverables