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Effective Recruitment Strategies for Health Workshops in Urban and Rural Communities

This document outlines successful recruitment methods for workshops focusing on health care in both urban and rural settings. Key strategies include hosting events at community centers or senior centers during optimal times, utilizing flyers, newspaper advertisements, and outreach via email and billing statements. It also highlights awareness gaps, such as the lack of weekend workshops and comprehensive follow-up for participants. Understanding barriers to registration, such as time, mobility, and location, is vital for further improvement in outreach efforts.

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Effective Recruitment Strategies for Health Workshops in Urban and Rural Communities

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  1. Recruitment Data

  2. How did we do?

  3. Recruitment Methods – Most successful workshops • Location: health care facility or community center (both in urban & rural areas) • Time of day: early afternoon & evening • Used: Fliers; contacted senior centers; newspaper ads/columns Other great ideas: • Emails • Fliers in billing statements

  4. Recruitment Methods – Other successful workshops • Location: senior centers, churches (mostly rural areas) • Time of day: mid-morning or afternoon • Used: Fliers; contacted senior centers; radio spots; newspaper ads/columns Other great ideas: • Presentations to groups

  5. What we don’t have or know Don’t Have: • Weekend workshops • Evening workshops (3 offered/ 2 scheduled) • Follow up for non-completers Don’t know: • Why participants don’t sign up (time of day? mobility? location? other?)

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