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US RETAIL BEAUTY TRENDS

US RETAIL BEAUTY TRENDS. A cross-channel view. February 2013. KELLY TACKETT. Research Director. Sector Overview Sizing the Category Key Drivers Channel-by-Channel Overview Top Trends Channel Blurring Loyalty Schemes Price Transparency Private Label Services Instore Technology

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US RETAIL BEAUTY TRENDS

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  1. US RETAIL BEAUTY TRENDS A cross-channel view February 2013 KELLY TACKETT Research Director

  2. Sector Overview • Sizing the Category • Key Drivers • Channel-by-Channel Overview • Top Trends • Channel Blurring • Loyalty Schemes • Price Transparency • Private Label • Services • Instore Technology • Shopper Segments • Social Media • Implications Contents

  3. 1. Sector Overview

  4. The pace of US spending growth in the health and beauty category will accelerate to a 6.1% average annual rate over the next five years, compared with an average rate of 3.6% annually the previous five years. • 1. Sector Overview: Sizing the category CAGR 2007-2012: 3.6% CAGR 2012-2017f: 6.1%

  5. US: Generation as Share of Population, 2012-2017f (%) • A host of demographic and consumer trends will drive the faster pace of growth. • 1. Sector Overview: Key Drivers Demographic trends: • The aging population and associated demand for anti-aging products and services. • The category entrance of the Emerging and Millennial generations, who are likely to be more brand and channel agnostic than their predecessors. Consumer trends: • Emphasis on health and wellness, including preventative care at all ages. • New product innovations, particularly around at-home devices and high-tech formulations. • Expansion of sub-categories targeting specific consumer segments, e.g. male, baby, ethnic, organic/natural. Seniors (born pre-1946) -5 percentage point (ppt) change. 31% in 2017 Boomers (born 1946-1964) Gen X (born 1965-1981) Millennials (born 1982-2002) +6 ppt change. 48% in 2017 Emerging (born after 2002) Note: f – forecast Source: US Census Bureau National Population Projections

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