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RECOMMEND Project 2nd Summit: Communication & Dissemination Strategies Overview

The 2nd Working Summit of the RECOMMEND project on Communication & Dissemination was held on November 28, 2012, in Peterborough, UK. Key agenda items included an overview of project results, such as website performance, distribution materials like flyers and newsletters, and various media outreach efforts. Future steps discussed involved expanding media presence, enhancing the project homepage, and participating in numerous events. Attendees were encouraged to share feedback and ideas for further dissemination activities and strengthen outreach to target audiences.

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RECOMMEND Project 2nd Summit: Communication & Dissemination Strategies Overview

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  1. RECOMMEND 2nd Working summit Comp 2 „Communication & Dissemination“ Ingrid Rozhon 28th Nov 2012 Peterborough / UK

  2. AGENDA • Status Quo: overviewofresults • Further steps: nextmilestones 28th Nov 2012

  3. Overview of results • General information: WE ARE IN TIME

  4. Overview of results • Done: own RECOMMEND project design: • Project logo • Project templates • power pointpresentation • letterpaper • press release • reports

  5. Overview of results • Done: Project homepage: www.recommendproject.eu • Status Quo: 1.1.2012-20.11.2012 • Average visits per day 8 • Total visits 2.623 http://www.recommendproject.eu/

  6. Overview of results • Done: Project homepage: www.recommendproject.eu • Target: averagenumberofvisits / month: 600 • IDEA forpromotingourwebsite: • Sending out direct links toyourtargetgroups e.g. newsletter, bestpracticestudy, conferencedocs etc..

  7. Overview of results • Done: • RECOMMEND roll up • RECOMMEND flyerin English • 3.000 copies • around 200 / partnerweresenttoyou bypostalservice on 31st Oct –pleasedistributethem • in plan: flyer in German, Polish, Estonian

  8. Overview of results • Done: • RECOMMEND 1st Newsletter • English versionsent out topartners in Oct. • Recommendation: please send LINK toyour clients(-> leadstomorevisitson homepage) • nextnewsletter in January / Feb 2013 • Request: ideasforarticlesarewelcomed! • still outstanding: 5 • copiesofdissemination: target: 6.000

  9. Overview of results • Done: Media work • RECOMMEND press releases • 3 (1 UK, 2 AT, 1 PL, ? Others ??) • outstanding: 2 / 6 • RECOMMEND in the press & media • 15 articles (9 in IT; 3 in UK; 2 in SI; 1 in BG) • outstanding: 5 / 20

  10. Overview of results • Done: Media work • RECOMMEND relatedmovies • 3 movies (2 from IT, 1 fromUK) • http://www.youtube.com/user/recommendproject?feature=mhee • www.recommendproject.eu/media5.htm • regionalstakeholderdisseminationlist • regional mediadisseminationlist

  11. Overview of results • Done: Participation in 3 / 6 events • Thematic Programme Capitalisation. Workshop on eco-innovation(BE, 31st Oct 2012) • Open Days in Kujawsko-Pomorskie Voivodeship(PL, 16-17th Oct 2012) • International Eco-Cluster conference(BE, 10th Oct 2012) • ?? Others??

  12. Overview of results • Done: Participation in 3 / 6 events • Please keep the LP informed about your activities -> we will publish your news at www.recommendproject.eu/news • Request: representing RECOMMEND at international events on behalf of the project (LP will forward you invitations!)

  13. Next steps • SHORT TERM: • voluntarily: translation of RECOMMEND flyer • currently updating project homepage • next newsletter Jan / Feb 2013 • regional media / PR work • press releases • media articles • Promotion work (presentations at events…) • networking with regional key players • participating in (inter)national events • If not done so far, sending out 1st newsletter

  14. Next steps • Long term: (accordingtoapplication form) • participating / organising (inter)national events • Organisation of 8 / 9 disseminationevents • Participation in 3 otherevents • 3 regional promotionevents on Pilot Actions

  15. Next steps • Long term: • 1 leaflet on policy recommendations

  16. Next steps Summary: main important milestones

  17. Thankyou foryourattention

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