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A Dirge. So your parent company has been standing tall for 10 years. You’re an international success story. You’ve built up a quirky brand personality… but now, your brand is once upon a time. Sustainability is one of the major issues of our time.
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A Dirge • So your parent company has been standing tall for 10 years. You’re an international success story. You’ve built up a quirky brand personality… but now, your brand is once upon a time
Study new tech advancements…will it make your brand obsolete or compliment it?
Keep faith with the brand collaterals by showcasing them to your consumers in innovative ways.
Continually innovate your brand experience strategy with the consumers.
Create an exciting extension where necessary- Ride on the Success of a parenting brand