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Discover successful grassroots lobbying strategies to effect change in health laws at the US Health Freedom Congress. Learn how to identify allies, set goals, delegate tasks, and celebrate achievements for a powerful impact.
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US HEALTH FREEDOM CONGRESSNATIONAL HEALTH FREEDOM COALITION Diane M. Miller JD LOBBYING 101 Successful Lobbying Strategies June 11, 2018 St. Paul, MN
Words MatterLAW The Voice of Freedom
LOBBYING Making Laws Changing Laws
LOBBYING WHO WILL DO IT? 10 Guideposts Foundational to Grassroots Changing Laws
LOBBYING 1. Identify like-minded people. a. similar concerns about health freedom. b. want to make change happen c. have the time and ability to participate d. can function in a collaborative manner e. strategists and worker bees alike –It takes all kinds!
LOBBYING 2. Come together regularly! Make a decision to meet regularly in person or virtually (even if only a short time). Use Roberts Rules of Order.
LOBBYING 3. Decide on organizational structure. There are many ways to form grassroots action groups that can receive donations.
LOBBYING 4. Identify and Agree on your goals. Write them down.
LOBBYING 5. Develop specific objectives and time lines. Include expectations of how you plan to accomplish your goals.
LOBBYING 6. Make an Action Plan, and task list. What needs to be done to accomplish the objectives.
LOBBYING 7. Identify people and resources to implement action plan. a. Administrative support; b. Accounting c. Designated Leaders or Facilitators d. Volunteer Coordinators e. Database management for supporters. f. Mass Communications: g. Media Liaisons and Writers.Public Speaking, Publications, Newsletter, Press Release. h. Manager of Legislative Relations including districting to target districts, develop legislative calendar for legislator availability and events i. Fundraising j. Lobbyist k. Local Legal Researcher l. Drafter of potential solutions m. Attorney Legal consultant to discuss changes n. Grassroots Trainer for Consumer Lobbying Efforts o. Community outreach net worker and coalition builder with other organizations p. Persons who know the lobbying laws and the political process when needed
LOBBYING 8. Delegate tasks and timelines. Include times for report back.
LOBBYING 9. Report back regularly. Revise strategy and action plan when necessary.
LOBBYING 10. Plan events to celebrate milestones! Keep the joy and vision and common bond alive within the group.
LOBBYING Your Lobbying Goal Governor Signature!
LOBBYING “There are no enemies, only allies.”
LOBBYING Before going to the Capitol
LOBBYING Know Your Issue Become the Recognized Expert on your issue: The problem - inside and out The solution - inside and out Include the view from all perspectives Expert rational for the SOLUTION
LOBBYING Know the Legal and Legislative Status of Your Issue Current law Current regulations and policy guidelines Past or Current legislative efforts for or against Judicial Precedence and current challenges
LOBBYING Design Solutions That Work Correct the problem Draft words to be put into law Solution that will have rationale from many perspectives
LOBBYING Lawmaking Board game Know the rules
LOBBYING Knowing Legislative Process Senate… Assembly… House of Representatives… Democrat… Republican… Independent… Terms of Office… Two year Legislative Sessions?… Lobbying Registration… Committees… Committee Chairs… Majority Parties… Home District Office… Capitol Offices… Aids home/capitol Date Deadlines… Calendars… Locations… Committee Public Hearings… Floor Sessions and Debates Conference Committees… Local town hall issue meetings Drafting Pathways… Sponsors… Endorsements…
LOBBYINGInterested Party or Players • Regular People or constituents • Lawmakers, Senators and Assemblypersons and Staff • Enforcers of current Law • Private Institutions and Organizations • Public Institutions and Agencies, and Programs • Citizens Receiving Services or Required to Comply • Funders of entities that care about the current law • Funders of Legislative Campaigns • Judicial Experts in Legal Conflicts or Precedence • Media agendas • Innovators, Evolving Experts • Lobbyists, professional and grassroots
LOBBYING What Lawmakers Do Make new law or change existing laws. Work daily with other legislator and colleagues to move legislation or oppose.
LOBBYING What Lobbyist Do Help clients make new law, change existing law, or oppose changing law, by advocating with legislators and their staff to secure votes.
LOBBYING Types of Lobbyists Professional Lobbyists Grassroots Lobbyists Public citizen advocates and experts
LOBBYING Entering the Capitol
LOBBYING Its all about RELATIONSHIPS Everyone is a regular person Meet people where they are at Share things in common In district or in life
LOBBYING Its all about RELATIONSHIPS Common ways to gain trust of potential supporters. Common ways to alienate potential supporters.
LOBBYING AND
LOBBYING Its all about EDUCATING But assume they already know a lot! APPROACH “How can I help you” versus “I want something from you” You are bringing helpful information
LOBBYING First Know your own Senator and Representatives And their Staffers and Aids
LOBBYING Befriend Your Allies All legislators, organizations and entities that support your cause. Start keeping track for future formal endorsement lists
LOBBYING Know Your Enemies “Future Allies” Walk in their shoes in your mind and heart for a bit. Befriend all organizations and entities. Understand their positions and reasonings.
LOBBYING Legislative Meetings! Do you know about this issue? LISTEN WELL and converse about their response. I have information I would like to share. May I brief you on a Problem? Why I am here. Use personal stories or examples.
LOBBYING Come with a solution. Or possible outcomes you would be happy with.
LOBBYING If you don’t know an answer say so. And offer to find out and return with it.
LOBBYING Have helpful information with you Organized in a quick read summary or brochure with an offer to provide larger info electronically or hard copy at their preference. (Carry hard copy with in case needed) Offer to bring them other experts or constituents. Leave contact info and card
LOBBYING Potential for Arguments How to turn a potential argument into an educational moment
LOBBYING Where do people lobby? Legislators Offices Capitol Hallways or Impromptu run-ins elevators etc. Outside of Senate or House of Reps Chambers In Committees with testimony In Districts at Legislator offices or other venues
LOBBYING Basics Helpful to have a colleague with or near by if possible Debrief afterwards with each other Remain formal and respectful, surnames, no negative towards any entity or persons Always follow-up with a thank you and with answers to any questions and/or materials discussed Report back – to group, someone else going to the capitol so they can follow-up
LOBBYING Flexible and Professional Read the room or circumstances. Adjust to what is happening and accomplish what you can without creating resistance. Come back again later to make additions if possible.
LOBBYING Respect your ongoing relationship with Legislator Be honest and straight-forward in the relationship Build trust to reach your mutual goals
LOBBYING Stay in it for the Long Haul Strategic Miracles and Lessons every single day. Show up Pay attention Tell the truth
LOBBYING Celebrate every Success With Gratitude For those making the world a better place!
NATIONAL HEALTH FREEDOM COALITION www.nationalhealthfreedom.org