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Career Insights and Advice from Teck Ho: Strategies for Success in Marketing

Teck Ho, a renowned faculty member at Berkeley-Haas, offers invaluable career advice for marketing professionals. He emphasizes choosing the right opportunities to attain your 'last' job and the importance of pursuing passion over money. Understanding your competition and becoming recognized in today’s attention economy are crucial steps for success. Teck also advocates for personal health and helping others grow alongside you, fostering a supportive professional environment. These insights aim to guide individuals in navigating their career paths effectively.

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Career Insights and Advice from Teck Ho: Strategies for Success in Marketing

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  1. Marketing Group at Berkeley-Haas http://groups.haas.berkeley.edu/marketing/faculty.html Teck Ho

  2. To be ranked in the top 5. • Have more than half of the professors are star teachers (a median of 7). • All ladder-rank professors are research active. Goals http://faculty.fuqua.duke.edu/areas/marketing/published2.htm Teck Ho

  3. Course-Career Path Matrix Teck Ho

  4. Career Advice Teck Ho

  5. Advice 1: Choose the next job to get the “LAST” job Teck Ho

  6. Advice 2: Choose the Right Pond Big Pond = Big Competition Teck Ho

  7. Advice 3: Go after Passion rather than Money • Passion • Excellence • Money, Satisfaction, Personal Growth Teck Ho

  8. Advice 4: Be Known We like to boast about how many people we know. But it is much more important to be known by others than to know people! Teck Ho

  9. Advice 5: Get Recognized in Attention Economy We are now in the attention economy, in which the most limited resource is attention itself. So it is better to be brilliant once than be always above average in meetings. Teck Ho

  10. Advice 6: Be Healthy You cannot win in the career marathon if you are unhealthy Teck Ho

  11. Advice 7: Help others to grow with you Teck Ho

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