1 / 14

NECIC - Ad Hoc Meeting 19th of October 2006

NECIC - Ad Hoc Meeting 19th of October 2006. LTP for LNPF JV Europe Countries Project status in each country. La modification du périmètre initial de la JV nécessite que NESTLE compense le retrait des activités fromagères pour conserver le même poids (40%) dans le nouvel ensemble :.

kacy
Télécharger la présentation

NECIC - Ad Hoc Meeting 19th of October 2006

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. NECIC - Ad Hoc Meeting19th of October 2006 LTP for LNPF JV Europe Countries Project status in each country

  2. La modification du périmètre initial de la JV nécessite que NESTLE compense le retrait des activités fromagères pour conserver le même poids (40%) dans le nouvel ensemble : Ultra Frais LACTALIS Ultra Frais LACTALIS 60% 60% Ultra Frais NESTLE Ultra Frais NESTLE 40% 40% MIO Compensation par Nestlé FLOR de ESGUEVA

  3. Modifications apportées au périmètre initial du projet et maintien du poids de Nestlé dans le nouvel ensemble : Périmètre initial de la JV Nouveau périmètre de la JV 60% 40% 60% 40% Activités UF LACTALIS + NESTLE Activités UF LACTALIS + NESTLE MIO est conservée en totalité par NESTLE MIO FLOR de ESGUEVA est apportée en totalité à LACTALIS MIO FLOR de ESGUEVA FLOR de ESGUEVA

  4. LNPF - European LTP VOLUMES OBJECTIVES 2005 K TONS NESTLE LACTALIS TOTAL 2008 JV LNPF AVERAGE GROWTH: 5%/YEAR

  5. LNPF EUROPEAN LTP BUSINESS OBJECTIVES

  6. Selling Prices: Raw Material Cost: Structure Cost (Nestlé Shared Services) : Net Net Price Stability Synergies Not Yet Quantified More than halved LNPF EUROPEAN LTP ECONOMIC ASSUMPTIONS • 48 Mio in 2005and maximum 23,4 Mio in 2007or2,5 % of net net sales

  7. LNPF EUROPEAN LTP MAIN STRATEGIES: • Play with 100 % Market: • Brands→PL→OOH • Brands (Indulgence - Health - Children) • Focus and improved Product Mix • 60/40 with competitive price • Strong and differentiated innovations • 99% customer service rate • Private Labels • Rapid growth multi countries (F, Sp, UK, ...) • + 83 K Tons in 3 years • OOH • Become alternative to Danone with Nestlé & Chambourcy brands

  8. LNPF - LTP - FRANCE VOLUMES 2005 VOLUMES 2008 Strategies - Brands: • Focus on indulgence (La Laitière): become # 1 Dessert Brand • Relaunch Sveltesse on "Natural Weight Management Axis" • Relaunch BA' under Nestlé with scientific supported claim • Children: Drinks (Retail + OOH) with Gourdes, Nesquick Private Labels: • Become strong # 2

  9. LNPF - LTP - SPAIN VOLUMES 2005 VOLUMES 2008 Strategies - Brands: • Focus on indulgence with LA LECHERA • Reinforce # 2 position in children with gourdes and drinkable yogurts Private Labels: • Strong development

  10. LNPF - LTP - UK VOLUMES 2005 VOLUMES 2008 Strategies - Brands: • CHILDREN: • Become # 1. Innovation: GOURDES, SQUASH'MS, functional drinks • STRENGTHEN SKI: • On its roots. Leverage Up & Go • LAUNCH INDULGENCE: • Nestlé heaven based on LL portfolio Private Labels: • Strong development

  11. LNPF - LTP - PORTUGAL VOLUMES 2005 VOLUMES 2008 Strategies: • CHILDREN • Strengthen # 1 position with yoco (innovation gourdes + ploc) • SVELTESSE • Strengthen # 2 position - reinforce drinkable offer • PROTECT LONGA VIDA & YOGI VOLUMES • 60/40 + comp. pricing

  12. LNPF - LTP - ITALY VOLUMES 2005 VOLUMES 2008 Strategies: • CHILDREN • Strengthen # 1 position with fruttolo innovation (DUO, GOURDES, PLOC...) • HEALTH • Strengthen # 2 position with LC1 • Relaunch on "protection" axis

  13. LNPF - LTP - BELGIUM VOLUMES 2005 VOLUMES 2008 Strategies - Brands: • INDULGENCE: • Strengthen # 2 position in desserts (LT # 1) • SVELTESSE: • Focus Portfolio on Fruit Offer Private Labels: • Develop

  14. LNPF - LTP - SWITZERLAND VOLUMES 2005 VOLUMES 2008 Strategies - Brands: • Strengthen Nestlé HIRZ # 1 position in fruits yogurts • Relaunch LC1 on Protection/Digestion axis

More Related