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SOAR

SOAR. THE. PROJECT. Strengthening Our Area and Region through a shared commitment for community sustainability. On the tarmac. The SOAR Project connects retired community leaders with a common skill-set to teach quality craftsmanship and frugality through the art of needlework.

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SOAR

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  1. SOAR THE PROJECT Strengthening Our Area and Region through a shared commitment for community sustainability.

  2. On the tarmac The SOAR Project connects retired community leaders with a common skill-set to teach quality craftsmanship and frugality through the art of needlework. • The SOAR Project is committed to: • Protecting and teaching the children of our community • Respecting, serving and re-engaging the elders of our community • Developing a sustainable community for all residents • The SOAR Project has built its foundation upon: • Advocacy • Outreach • Funding

  3. Taking Flight • The SOAR Project utilizes recyclable, donated goods to produce vintage-style handbags with a modern twist. • Product development • Low-cost, hip, alternative handbags • Eco-friendly, recycled • Made in the USA, supporting America’s communities • Target market • Cross-generational appeal, ages 13-50+ • Affordable and trendy • Charitable, cause-related giving, tax deductible • Pricing Structure • Base price point covers the cost of labor and goods • $7, $12, $25, $45, $85 • Added donation amounts directly fund community • $3, $5, $15 • Retail pricing • $10, $15, $30, $50, $100

  4. Sky High Aspirations • Competition – • Lucky brand, Indonesian imports • The SOAR Project handbags are visibly aesthetic, each bag is one-of-a-kind and comparable in quality to mass produced major labels • Differentiator – • The SOAR Project supports multi-generational advocacy and community sustainability rooted in America offering hope to our children, purpose to our elders; uniting communities with training and development opportunities and funding to build a sustainable economy. • Mass marketing – • The SOAR Project was launched in the Eastern Appalachian Community of East Tennessee, Eastern Kentucky, Southwest Virginia and West Virginia. • Products were then made available for purchase on HSN providing mass marketing exposure and purchase opportunities for goods as well as awareness for The SOAR Project overall.

  5. The Flight Path • In partnership with community and civic leaders, The SOAR Project was able to utilize the existing physical space of the American Legion, VFW and AmVets to launch its training and development program. • Goods and materials donated from unsold thrift store inventory of the organizations. • Retired community and civic leaders, some associated with the organizations, others not, donated their time to train local residents. • Local children were taught the basic skills and instructions for sewing. • No items made by children under 16 years of age are sold for profit. • Children are encouraged to learn to sew the essentials: Pillows, blankets, scarves and simple articles of clothing.

  6. The Flight Path • Supporting individual and community sustainability, The SOAR Project trains unskilled, displaced, low-income, subsidized residents with craftsmanship, needlework, operations, packaging and logistics, marketing and advertising learning so that they can sustain the community’s economy.

  7. Reaching A Destination • The SOAR Project first took root in the VFW Post in a community in Eastern Tennessee. • Eighteen months after receiving the first delivery of donated goods and materials, the Sneedville, Tennessee, Community Outreach Center opened its very own building thanks to the donation of a 1,000 square-foot modular structure from a local builder and a donated land lease from City leaders. • In conjunction with the Jubilee Project, the region’s first shared-use "Kitchen Incubator" for farmers and rural producers to create and market gourmet and specialty home grown foods, the two ‘Projects’ are working together to bring stability and sustainability to the community. • The new Community Center will serve as a production facility for the manufacture of handbags during daytime work hours and offer sewing classes in the evening to further the development skills of local teens.

  8. Taking Flight in Your Community • Identifying at-risk counties in Minnesota • Cass County has 14.5 percent of its population living below the poverty line • Beltrami has 17 percent living below the poverty line • 10 Counties in Poorest Health starting with the least healthy: • Cass • Wadena • Norman • Beltrami • Lake • Morrison • Mahnomen • Yellow Medicine • Cottonwood • Todd

  9. The SOAR Project Pay It Forward Partnership • Connect community leaders • Establish an outreach location • Stock local stores with existing SOAR handbags • Receive a percentage of proceeds to fund program • Train residents • Manufacture products • Replenish stores with locally made goods • Realize 100% of proceeds

  10. In the Hangar • Ready for delivery

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