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CarbonNeutral in North East England

CarbonNeutral in North East England. Aims. raise the profile of climate change across all audiences help people reduce their carbon emissions offer a carbon service to businesses raise funds for low-carbon projects influence policy. Helping Newcastle. meeting CO2 reduction targets:

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CarbonNeutral in North East England

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  1. CarbonNeutral in North East England

  2. Aims raise the profile of climate change across all audiences help people reduce their carbon emissions offer a carbon service to businesses raise funds for low-carbon projects influence policy

  3. Helping Newcastle • meeting CO2 reduction targets: • progress: have reduced by 20,000 tCO2 (including partners) • and raised enough to offset 4,000 tCO2 (of 1.8mt pa) • supports local projects: • raised over 50k, enough to insulate 500 homes / plant and manage 4,000 trees • raise awareness, profile: • generated over £2m positive media, advertising. Seen by over 2m people, opp. to view 50x

  4. CarbonNeutral and the Council • started by individual, run through PHEP, funded consistently • CNNE charity was set up to fulfill wider objectives (offset and fundraising): and initiatives run by CNN employees • CNN/E has been a major part of the City’s climate change activity - outward facing • going forward: CNN will fulfill business engagement element of City’s climate change strategy (autumn ‘08) • unclear what future of CNNE, offset and public engagement will be

  5. Aims raise the profile of climate change across all audiences help people reduce their carbon emissions offer a carbon service to businesses raise funds for low-carbon projects influence policy

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