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Ryan Hanser, APR

What’s working in social media?. Ryan Hanser, APR. What is megabus.com?. Who are the customers?. Changing expectations for bus travel. 9 million customers served from more than 50 cities in North America. The communication program. Earning media!. All media is social.

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Ryan Hanser, APR

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  1. What’s working in social media? Ryan Hanser, APR

  2. What is megabus.com?

  3. Who are the customers?

  4. Changing expectations for bus travel 9 million customers served from more than 50 cities in North America

  5. The communication program

  6. Earning media!

  7. All media is social

  8. First, some context…

  9. Social isn’t everything (yet?)…

  10. Social media relations

  11. Yes, we’re on Facebook

  12. Seriously, we’re on Facebook

  13. What’s the value?

  14. Everyone likes free stuff

  15. Monitoring matters

  16. Managing conversations

  17. Social media success?

  18. Social media success!

  19. Are you listening?

  20. What’s your strategy?

  21. Who’s participating?

  22. What will work for you?

  23. Be remarkable

  24. Be social

  25. Be consistent

  26. Questions? Ryan Hanser, APR 515.224.1086 ryan@hanser.com

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