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The Visualists utilize film and photography to spread a unified message across cities, employing humor to captivate audiences and encourage research and participation. Online videos created by each city will be shared widely to promote engagement, with an emphasis on gauging the impact of visual methods through audience polls. The goal is to attract followers and inspire active involvement in the campaign, recognizing the pivotal role of compelling visuals in successful social media initiatives.
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The Visualists- Collin Murray, Katharina Stokowski, Alaina Mack, Feng Judy, Ailene Camacho, and Logan Dyer Executive Summary- • -Film and photography will be our two main mediums in which we will spread our campaign message. Each city is to create a film and posters, both meant to spread a similar message. Posters will be hung all around the cities, wherever possible. • Humor is a necessity in our visual campaign. A humorous campaign will capture the attention of people during their day, and they will ideally note the cause and further research our campaign. • -Videos from each city are to be shared online and spread as much as possible in order to promote between a variety of social groups. Videos will encourage their viewers to further research, and participate in our campaign. • -Although our visual campaign is not limited to film, photography, and posters, we do see it as a good first step;(we predict that film will be the most efficient, effective way to portray a story to the viewers) from there, we will gauge the effectiveness of different visual methods using polls located on our website. • -The main goal of the visualists is to gather the attention of potential campaign followers, and motivate them to become active in our campaign- we believe that a good visual campaign is a monumentally important element in a successful social media campaign.
