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Master Data Management (MDM) Address Standardization and Data Quality Portal Services

This project focuses on implementing a comprehensive Master Data Management (MDM) strategy for address standardization through the Single Image Database (DB) approach. By utilizing a Data Quality (DQ) and Data Rules Engine, this solution ensures high-quality address data across the enterprise. The integration with a Services Bus and Custom Applications enhances campaign management and reporting within CRM systems. This architecture supports a unified view of data, promoting consistent customer interactions and effective decision-making.

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Master Data Management (MDM) Address Standardization and Data Quality Portal Services

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  1. Implementation Model Master Data Management (MDM) Address Standardisation (S2AF) Single Image DB DQ and Data Rules Engine Portal Enterprise Services Bus Custom Application CRM Packaged Application DB Single View Campaign DB

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