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Better Together

Better Together. Building Partnerships to Support Bicycle and Pedestrian Planning in Asheville and Buncombe County. Active Transportation Progress. Doubled on-road bicycle facilities in last three years F irst sharrows in state? First green lane in state?

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Better Together

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  1. Better Together Building Partnerships to Support Bicycle and Pedestrian Planning in Asheville and Buncombe County

  2. Active TransportationProgress • Doubled on-road bicycle facilities in last three years • First sharrows in state? • First green lane in state? • Increased focus and funding for sidewalks • All transportation-related recovery projects included walking or biking • Active transportation was a focus of local elections • Transit master plan implementation eagerly awaited

  3. Partners and Supporters Are Vital • Advocacy Community • Area Bicycle & Pedestrian Task Force • Blue Ridge Bicycle Club • Asheville on Bikes • Health Community • County Health Department • Healthy Living Advocates (Y’s, Hospitals, etc.)

  4. Advocates Can • Offer expertise • Provide energy and passion • Provide labor! • Quarterly bike lane clean up • Annual pedestrian & bicycle counts • BFC Application • Be many places at once – or be many in one place • Lead programs and events • Share the vision • Say things you can’t

  5. Public Health Professionals Can • Offer expertise • Provide energy and passion • Provide another voice and point of view • Encourage behavior change • Understand social marketing • Lead programs and events • Provide data and know what to do with it • Find money • Provide and guide intern labor • Say things you can’t

  6. Advocates have passion Asheville On Bikes Asheville Bicycle Racing Club WNC Bicycle Dealers Association Blue Ridge Bike Club Buncombe Bicycle Education Network Pedal Link Pisgah Area Southern Off-road Bicycle Association (SORBA) Strive Not to Drive Coalition

  7. How do we harness the passion? Keep people engaged & not loose them. Keep them realistic and keep egos in check.

  8. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive

  9. Our Collective Goals • Primary • An awareness campaign • Educate policy makers & community leaders about the benefits of active transportation • Secondary • Behavior change in contemplators/action oriented individuals • Develop & expand partnership and advocacy base

  10. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move

  11. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Asheville adopts Bicycle Plan

  12. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops

  13. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Middle • School Bike Education Program

  14. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Rodeo Program • Commuter Education

  15. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Rodeo Program • Commuter Education • Launch of Mayor’s Leadership Ride

  16. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Rodeo Program • Commuter Education • Launch of Mayor’s Leadership Ride • Free Bike Parking

  17. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Rodeo Program • Commuter Education • Launch of Mayor’s Leadership Ride • Free Bike Parking • Owen Middle PE Bicycle Education • National Bike Ped Count Participation

  18. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Rodeo Program • Commuter Education • Launch of Mayor’s Leadership Ride • Free Bike Parking • Owen Middle PE Bicycle Education • National Bike Ped Count Participation • Other Organizations Commit to Action • First Bike Lane Opening

  19. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Rodeo Program • Commuter Education • Launch of Mayor’s Leadership Ride • Free Bike Parking • Owen Middle PE Bicycle Education • National Bike Ped Count Participation • Other Organizations Commit to Action • First Bike Lane Opening • Erwin Middle PE Bicycle Education • 8 League Certified Bicycle Instructors

  20. Timeline • Strive Not to Drive • Downtown Walking Routes • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Rodeo Program • Commuter Education • Launch of Mayor’s Leadership Ride • Free Bike Parking • Middle School PE Bicycle Education • National Bike Ped Count Participation • First Bike Lane Opening • 8 League Certified Bicycle Instructors • Complete Streets & Bicycle Friendly Status supported by City Council

  21. Timeline • Bike to Work Day • Healthy Air Body Community Day • Strive Not to Drive • Downtown on the Move • Asheville adopts Bicycle Plan • Safe Routes to School National Course & Workshops • Erwin Bicycle Club & Rodeo Program • Commuter Education • Launch of Mayor’s Leadership Ride • Free Bike Parking • Owen Middle PE Bicycle Education • National Bike Ped Count Participation • Other Organizations Commit to Action • First Bike Lane Opening • Erwin Middle PE Bicycle Education • 8 League Certified Bicycle Instructors • Complete Streets & Bicycle Friendly Status supported by City Council • Safe Routes to Schools in County Greenway Plan with Support from Superintendent

  22. Changing Community Norms

  23. A Systems Approach to Public Health • Behavior Change • Environmental Change • Policy Change

  24. Public Health Concerns • Safety • Obesity & Chronic Disease • Physical Inactivity • Air Quality • Equity • Traffic injuries and fatalities ~$200 billion • Obesity/overweight societal cost ~$117 billion • Cost of physical inactivity ~ $76 billion • Healthy costs of transportation-related poor air quality ~$40 - 64 billion • Exacerbating poverty and health inequities

  25. Challenges • Key drivers of transportation policy: cars and money • Public Health agenda viewed as unrealistic and extraneous • Perception (and sometimes reality) that we don’t speak the same language

  26. Public Health Contribution • Data • New ways to evaluate impact • Funding • Compelling new ways to frame infrastructure needs • Community building and advocacy skills

  27. Public Health Contribution - Data • NC has 84 local public health agencies (79 counties & 6 multi county districts) • Community Health Assessments • Public Health required every 4 years (with State of the County reports every year) • Non-profit hospitals required to do every 3 years • Move in some communities to consolidate efforts • Broad topics covered w/ potential to add YOUR questions • Beginning to link data with/GIS capabilities • http://www.buncombecounty.org/Governing/Depts/Health/Health_Reports.aspx

  28. Public Health Contribution - Funding • Health Funding Sources • State Public Health Funding • Eat Smart Move More NC • Private State Funding • Blue Cross and Blue Shield of NC • Kate B. Reynolds • Duke Endowment • Federal Health Funding: • Putting Communities to Work / ARRA • Community Transformation Grant (CDC) • National Foundation Funding • Robert Wood Johnson Foundation - Active Living By Design • Health funding is typically • More flexible • More immediate • Typically follows a “5 E’s” format • Collaboration and Evaluation generally required

  29. Public Health Contribution Advocacy….with an “a” • While Public Health is typically government. . . • Clear distinction between the 3 elements of advocacy • Education • Advocacy • Lobbying

  30. Public Health Contribution Community Building Skills • Partnership/coalition development • Community engagement • Facilitation Project Management Skills • Grant writing • Action Planning • Research & evaluation skills • Promotion • Communication • Media skills • Social marketing

  31. Designing Healthy Communities http://designinghealthycommunities.org/

  32. Lessons to Take Home • We are stronger together • No one person or group has it all • We don’t always share a common language • It takes patience some days – from everyone • We sometimes have to agree to disagree • Celebrate wins together • Don’t forget merging and yielding!

  33. Better Together Terri MarchBuncombe County Health Department Terri.march@buncombecounty.org Claudia NixLiberty Bicycles claudianix@libertybikes.com Barb MeeCity of Asheville Transportation Department bmee@ashevillenc.gov

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