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Some companies are now stocking full bars and beer fridges in an effort to keep employees at work longer, encouraging socialization among coworkers. This trend, particularly popular in urban settings, aims to foster connections across departments while providing an incentive to stay in the office rather than heading out for happy hour. However, there are potential downsides, such as liability issues and the risk of inappropriate behavior. Companies like Dropbox have instituted creative practices like "Whiskey Fridays" to balance these concerns.
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More Offices Offer Workers Alcohol BA 516 July 1, 2013 Alex Jamieson
“The Keg is Becoming the New Water Cooler” • Some companies have begun to stock full bars and beer fridges • Why? • To keep employees on the job longer • Stay at the office vs. going to a bar http://on.wsj.com/11NEBbU
The Upside • Employees connect and socialize across divisions • Incentive to stay in the office longer • "You don’t need to go off and spend eight bucks on premium beer; you can enjoy it for free on company grounds." • Recruitment Tool • Dropbox – “Whiskey Fridays”
The Downside • Driving under the influence • Assault • Sexual harassment • Can be exclusionary • Company liability
Interesting Points • Most popular in urban settings where employees tend to be “young, male, and unattached.” • Dr. Rothbard – increases bonding amongst like employees, but tends to make those who are dissimilar uncomfortable
Mitigation Efforts • Kegbot • Individual user accounts • Takes a picture of keg tapper • Arnold Worldwide (advertising agency in Boston) • 3 to 5 drink credits per month
Cheers! http://online.wsj.com/article/SB10001424127887323998604578567883910899540.html?mod=WSJ_0_0_WP_2722_RIGHTTopCarousel_1