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Finding your way around: ThomsonOne

Note: You MUST use Internet Explorer for this database. Finding your way around: ThomsonOne. (source of analyst reports, can be used for market research). Suzanne Bell, Business Librarian Suzanne.bell@rochester.edu.

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Finding your way around: ThomsonOne

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  1. Note: You MUST use Internet Explorer for this database Finding your way around: ThomsonOne (source of analyst reports, can be used for market research) Suzanne Bell, Business Librarian Suzanne.bell@rochester.edu

  2. The screen you land on. To find reports for a company, start typing the name - suggestions appear – pick the one for [your company – in this case Pfizer] OR…. (see next slide) Be sure this button is selected suzanne.bell@rochester.edu

  3. For a Topic search, set the Date a little longer than the 90 default, and use the lower half of the search interface. Table of Contents is a good field to search: more likely to have your keyword (than Title), but means there will be significant discussion (and not just a random occurrence of your word in the text.) suzanne.bell@rochester.edu

  4. In either case - you click Search and…. Did nothing happen??? No, something happened – but you have to scroll down to see the results! suzanne.bell@rochester.edu

  5. This is more like it… 1 2 1 To avoid disappointment, select the results tab for “Investext Subscription” reports – these are the ones we have access to. 2 Look for the longer reports – the ones with more pages. They are usually more in-depth and useful. suzanne.bell@rochester.edu

  6. (for the diapers in table of contents search, these would be in your results…) suzanne.bell@rochester.edu

  7. Scrolling down some more… I like the one with 75 pages. I click the linked “PFIZER INC.” and get… suzanne.bell@rochester.edu

  8. …a pop-up window*… *You must “Allow Popups” for this site! suzanne.bell@rochester.edu

  9. They really make you work for it: • Select that top checkbox to automatically select ALL the pages…. • Then click the View button… • Which causes 2 more pop-up windows to appear – but the last one (should) be: suzanne.bell@rochester.edu

  10. The Report! suzanne.bell@rochester.edu

  11. A diaper report! (I know you probably want U.S. and this is Japan, but just for interest… there are plenty of US ones too) suzanne.bell@rochester.edu

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