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Bathroom

Main Business. Kitchen. Bathroom. Globe Union - Management Team. Group Chairman & President Scott Ouyoung. Group Headcounts. Total headcounts : 9,655. Europe: 755. North America : 476. China : 7,864. Taiwan : 560. Company Profile. 1979 Established GUIC, as a trading company

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Bathroom

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  1. Main Business Kitchen Bathroom

  2. Globe Union -Management Team Group Chairman & President Scott Ouyoung

  3. Group Headcounts Total headcounts : 9,655 Europe: 755 North America : 476 China : 7,864 Taiwan : 560

  4. Company Profile • 1979 Established GUIC, as a trading company • 1989 Stepped into factory manufacturing • 1993 Set up factory in China • 2005 GUSZ IPO in China • Own: 10 factories、10 sales companies、13brands • 2007 Group sales achieveNTD22.5billion • Capital contributed to Global Investment

  5. GU Global Strategy • Vertical Integration of the Supply Chain in the Industry • Global Strategies • GU ODM(1979~) • GU Local Brand (1993 ~) • GU Global Brand (2007~) • Seeking the top rank on market share & profitability

  6. Business Model Product Manufacturer Channel Distributor In-house Own Brands 42 % 52 % product ODM Outsourcing 58 % 48 %

  7. GU Strategy for Manufacturing Factory Montreal Germany Texas Shandong Mexico Shenzhen • China: scale of production、low cost • Europe/NA: speedy product supply、close to customers • Outsourcing: JV、join forces

  8. GU ODM (1979) HOMEMARK好美佳 Home center

  9. GU Local Brand (1993) 1999 1993 2003 2002 2000 2006 2003 2006 2004 2003 2007 以夷制夷

  10. GU Global Brand – Danze (2007) 資源共享、借力使力

  11. Top Taiwan Global Brands 2007A Ranking by Brand Value --「Emerging Brand 」

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