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Effective Sponsorship for New Clubs: A Comprehensive Training Program

This training program covers all aspects of sponsoring new Toastmasters clubs, from corporate to community clubs, outlining sponsorship duties, club types, and how to cultivate and launch successful clubs. Participants will learn project management and marketing skills needed for club development. The program teaches the steps to complete a club charter, plan presentations, manage finances, and conduct demonstration meetings. It emphasizes teamwork, target identification, and maintaining enthusiasm. Resources like forms, promotional materials, and communication strategies are included. The program concludes with tips on finalizing financial commitments, organizing events, and successfully chartering clubs.

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Effective Sponsorship for New Clubs: A Comprehensive Training Program

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Presentation Transcript

  1. Area and Division Governor Training Starting From Scratch How to Sponsor New Clubs 218H

  2. Introduction • Enhance your leadership skills. • Develop project-management proficiency. • Expand your marketing expertise. 1

  3. Session Objectives • A sponsor’s duties • Cultivate a corporate club • Launch a community club • Feed their enthusiasm • Complete the charter • Plan the presentation 2

  4. A Sponsor’s Duties • Organize the new club. • Set up regular club meetings. • Complete the paperwork and plan the charter presentation. 3

  5. Types of Clubs • Corporate • Community • Advanced • Specialty 4

  6. Cultivate a Corporate Club • How to Build a Toastmasters Club • Forms • Promotional materials The New Club Information Kit 5

  7. Cultivate a Corporate Club • Two sponsors • Two mentors • The district governor • The lieutenant governor marketing • Other Toastmasters and district leaders Toastmasters Teamwork 6

  8. Cultivate a Corporate Club Identify Your Target • Company • Size • Location • Revenue • Key contacts and decision-makers • Other company information • Recent news articles 7

  9. Cultivate a Corporate Club IntroduceYourself 8

  10. Cultivate a Corporate Club  1. Set an appointment.  2. Prepare for the meeting.  3. Share about other corporations.  4. Wrap it up. After the Introduction 9

  11. Cultivate a Corporate Club • Finalize its financial commitment. • Determine what portion of the club costs the company will pay. Discussing the Finances 10

  12. Cultivate a Corporate Club • Designate a club officer to hold the payments. • Hold the payments until they are sent to Toastmasters International. • Deposit the payment into another club’s account. Money Matters 11

  13. Cultivate a Corporate Club • Toastmaster • Timer • Ah-Counter • Grammarian • General Evaluator • Speaker • Evaluator • Topicsmaster The Demonstration Meeting 12

  14. Cultivate a Corporate Club • Keep the meeting short and within time limits. • Include 3 aspects, if time is limited. • Select a demonstration meeting team. • Select Toastmasters to assume various roles. • Invite high-level representatives. • Have each guest sign a guest book. The Demonstration Meeting 13

  15. Cultivate a Corporate Club • Before the demonstration… • During the demonstration… The Demonstration Meeting 14

  16. Cultivate a Corporate Club • Introduce the sponsors and mentors. • Conduct a brief question-and-answer session. • Ask Toastmasters members to share success stories. • Complete the Application to Organize form. • Submit the Application to Organize to World Headquarters with the charter fee. After the Demonstration Meeting 15

  17. Launch a Community Club • Two sponsors • Two mentors • The district governor • The lieutenant governor marketing • Other Toastmasters and district leaders Toastmasters Teamwork 16

  18. Launch a Community Club • Plan a demonstration meeting. • Publicize the meeting. • Contact the local chamber of commerce. • Display posters and announcements. • Target specialized groups. Steps to Chartering 17

  19. Feed Their Enthusiasm Steps to Chartering • Announce the next meeting. • Select temporary officers. • Follow up with reminder notices. • Collect money from those who have decided to join. • Obtain enough money to pay the charter fee. • Conclude with recognition. 18

  20. Complete the Charter www.toastmasters.org/121 19

  21. Plan the Presentation • Invite the guests. • Plan the meal. • Publicize the charter presentation. • Form committees. • Include a short meeting. • Prepare a printed program. 20

  22. Closing 21

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