Change Management Strategy
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Change Management Strategy. Change agentry – the next information frontier. Created By Ketankumar Patel. IS Analyst. How to make Information Systems (IS) specialists’ to become more effective and more credible agents of organizational change
Change Management Strategy
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Change Management Strategy Change agentry – the next information frontier Created By Ketankumar Patel
IS Analyst • How to make Information Systems (IS) specialists’ to become more effective and more credible agents of organizational change • IS analyst is also called as Computer System analyst
Introduction • IS specialist generally needs to become better agent of organizational change • New Information Technology is an organizational intervention • IS specialist cannot achieve IT implementation success alone • Change agentry will become the largest and most important in an organization • Development in-house • Outsourcing
Two Basic Issues • 1. Substantial disagreement in theory and practice about what is means to be “an agent of organizational change” • A. Reflects the views and practices of IS Specialists • B. Identified in various Organizational Development texts (academic) • C. Innovation, management and change politics literatures
Two Basic Issues (cont’d) • Change agent roles grow out of, and are maintained by, various structural conditions • Structural conditions are social and economic arrangements that influence the processes of IS work
Ideal Change Agentry Model • Traditional IS Change-Agent Model • The Facilitator Model • The Advocate Model
Traditional IS Change-Agent Model • IS specialists referred to themselves as change agents • View information technology as the real cause of change • IS specialists identify psychologically with the technology they create • Organizational managers set specific goal of technical change
IS Specialist Occupational Role Orientation (Traditional Model) • Design and build the systems that enable and constrain people and organization • Design and build systems are used by people and organization that will produce desirable organization change • Do not determine what is a desirable organizational outcome • Acted as an agent for the managers of the organization by building a system that could achieve their objectives • Not responsible for setting objectives or goals • Responsible only for providing technological means • Expert in technological matters • Not a business subject area expert
Consequences (Traditional Model) • Many IS units consider training is relatively minor importance • IS specialists are stereotyped as being in love with technical change • Clients complaint is technical environment is changing too fast for them to keep up or not as fast as clients wants in adopting new technologies
Consequences (cont’d) • Poor technical performance from outsourcing • Poor interpersonal relationships between IS specialists and their clients
Traditional Model Summary • IS view of change agentry assumes that technology does all the work of organizational change • Change agents only need to change the technology slowly • Narrow focus on building technology, rather than a broader focus on achieving business results
The facilitator model • Believe that it is people (clients) who create change, not themselves as change agents or their change in technology • Not accepting personal responsibility for change that causes ineffective behavior or consequences • View themselves as experts in process, not content
IS Specialist Occupational Role Orientation (Facilitator Model) • Help people or client create the condition of informed choice • Expertise in various subject matters • Avoid acting as a content expert • Would not express views about the specific technical or business issues at hand • Primary role is facilitating the group and organizational processes by which people work on content • Act as a process facilitator • Always serve the interests of the total client system
Consequences (Facilitator Model) • IS specialists would focus on providing full and valid information about the alternatives • IS specialists would disclose their own group interests while encouraging open discussion of differences • Legitimizes IS responsibility for IT education and training for clients • Places a value on making clients self-sufficient
The Advocate model • Holds people, not technology, are the factors in change • Thinks people more as targets of the advocate’s interventions • Is much more flexible than the facilitator about the acceptable means of change
IS Specialist Occupational Role Orientation (Advocate Model) • Change is made through the actions of many people • See what needs to be done differently • Try to find a way to change people’s minds about the need for change • Often try to change client minds by creating an desirable target or shock them with outrageous actions
Consequences (Advocate Model) • Effectively understand what users want and what they need • Emphasis on communication • Induce improvement on credibility • Enhances interoperability between departments
Videos • http://www.youtube.com/watch?v=fIecCuK5tj4 • http://www.youtube.com/watch?v=tChuHB4eHQM&feature=related