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Apparel Industry Management I Mr. McKinney By Winnie Chan Casara LaGree Anne Mack. CONTENT. Company Overview Siemens PLM Fact Sheet Teamcenter PLM NX for Design Target Market Current AFA customers New Product Recommendations What’s the ROI? Good Points! Improvements….
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Apparel Industry Management I Mr. McKinney By Winnie Chan Casara LaGree Anne Mack
CONTENT • Company Overview • Siemens PLM Fact Sheet • Teamcenter PLM • NX for Design • Target Market • Current AFA customers • New Product Recommendations • What’s the ROI? • Good Points! • Improvements…
Siemens PLM Fact Sheet • Founded in 1997 • HQ in Plano, TX (5800 Granite Pkwy, Ste 600) • 71,000 customers worldwide in 80 countries • 7 MM licensed seats • FY2011 Revenue of $837.2MM • Top Competitors:
Teamcenter PLM Teamcenter Key Features: • Platform for collaborative PLM • Integrated specification development • Collaborative line planning and calendar management • Global sourcing and collaboration enables communication among all involve.
NX for Design NX Key Features: • Advanced solutions for product design process • Multi-discipline test simulation • Complete part manufacturing during production • Integration with Teamcenter
Target Market • Manufacturing companies, particularly those in the automotive, aerospace, machinery and high tech markets. • Solutions for small, medium and large companies. • The top 20 auto suppliers ALL use Siemens PLM Software's CAD/CAM/CAE solutions. • 68% of the Global 500 use Siemens PLM Software technology. • 50% of the Fortune 100 companies uses Siemens PLM Software. • Over 50% of Industry Week’s list of 1,000 manufacturing companies use Siemens PLM Software. • Almost 80% of the companies in the Automotive, Aerospace, Machinery and High Tech markets use Siemens PLM Software.
Current AFA Customers Footwear / Apparel • Black Diamond Equipment Ltd. • ASICS • Design • Marimekko • Accessories • Button International • Risi • Samsonite
New Product Recommendations • Software solution to evaluate garment fit using a 3D virtual model to evaluate fit. • Integration with business and consumer analytics into the design and PLM component for future design reference. • Provide organization of all forms of marketing media used (e.g. Facebook, Twitter, Instagram, YouTube) so updates are automatically synched and readily available for future strategic development.
What’s the ROI? • Manage data better • Central location of all data. • Easily accessible by all. • Make better decisions • Visibility into calendars and plans • Collaboration and monitoring of performance • Enable more effective sourcing processes. • Tracks new product & supplier development.
Good Points! • Basic overview on PLM and industry specific introductions. • The retail-specific summary video. http://www.youtube.com/watch?v=5jkUkWMBFFU • Wealth of webinars, conferences and seminars, searchable by product, event type and/or time of the year.
Improvements… • Not a captivating website at first glance. • Retail-specific video was hidden and not as helpful in understanding the specifics of Siemen's PLM portfolio. • Website navigation is not intuitive. • Addition of search engine /filtering capability to look for AFA customers among their myriad customers