Things that Change with the Environment

1. Things that Change with the Environment Things that Change with the Environment Yes, there is a lot that changes when your surroundings do. Whether it’s your skin or your jewelry. By: Soumya Jain According to World Health Organization (WHO), air pollution has been continuously on the rise. Even after a high number of awareness campaigns and much governmental conferences happening world over, the fact remains that ambient (outdoor air pollution) in both cities and rural areas was estimated to cause 4.2 million premature deaths worldwide in 2016. This very grim statistic shows the havoc that pollution plays in our life. But going to a little simpler, granular level, have you ever wondered that why do your mother or grandmothers have this flawless skin while yours is always blemished with acne? Again, it's the environment we are living in. Earth was in much better condition 30 years ago. It’s worsening and therefore impacting our health and life. Combating one small problem are best micellar waters. It is basically hydrating water which has oil molecules that pull out dirt and grime from your face. It can be used as a cleanser, toner and makeup remover. Being extremely low on chemicals, it is very gentle on skin, doing just its job and leaving the skin slightly moisturized. Some of the best micellar waterbrands include Kiehl’s, Vichy, Eau Thermale Avene, Dior, Darphin, La Mer, Lancome. The other problem is diamonds. With excessive mining activity, the production of diamonds is eventually going to dwindle, leading to very high prices of existing diamonds, as they become a rare commodity. Incredibly still, some 147 million carats of diamonds were estimated to have been produced from mines worldwide in 2018. Even then, almost half of mined diamonds are not of gemstone quality and are therefore used for industrial purposes. Then there is the problem of how and where these diamonds are mined. A lot of organisations decry the production methods at mines which often flout labour laws. Combating all these issues is the production of synthetic diamonds. Essentially made in labs, synthetic diamonds are not only great for industrial purposes, but can be made with gemstone quality, and are therefore perfect for jewelry and ornamental purposes as well. They have low impact on environment (mining basically lays waste to a land eventually), are cruelty-free, and

2. more affordable since they can be made in abundant quantities – thus controlling the demand and supply aptly. It’s not fool-proof that these products are going to make your life better definitely. But between the best micellar waters and synthetic diamonds, its one small step towards a better health and future. Soumya Jain is the Chief Editor & CEO of LuxuryFacts.com – the first and only luxury blog and magazine in India. She is also the Co-Editor of ‘The Luxury Market in India: Maharajas to Masses’, published by Palgrave Macmillan and launched in September 2012. The book is a window into the highly complex Indian luxury market. Soumya is also a visiting lecturer for luxury marketing and online journalism at leading educational institutes in India. She has been invited to speak at conferences and address industry colleagues about the Indian luxury market. Recognising her knowledge of the market, she has been quoted by media such as Fast Company, Wall Street Journal & Financial Times among others, while also contributing articles on luxury in various publications.