IEEE CS Strategic Planning Subcommittee Presentation to Executive Planning Committee

1. IEEE CS Strategic Planning SubcommitteePresentation to Executive Planning Committee Albuquerque BOG Meeting 24 May 2011 Roger U. Fujii • Liz Burd • Tom Conte David Alan Grier • Harold Javid • DejanMilojicic Don Shafer

2. Agenda

3. Introduction • President Sorel Reisman formed the 2011 Strategic Planning Subcommittee to update the IEEE CS goals and objectives for the operation and organization of the society. • Strategic plan should address four distinct objectives • Ensure that the society is prepared to deliver the high-quality products and services • Reflect the changes that are occurring in the computing community (“commoditization of computing services”) • Infrastructure computing services • Pervasive and large scale mobile computing, peer to peer interaction, and social computing • Address the changing nature of the computing professional • Technical ability gained through hands on experience rather than traditional formal computing education • Address the fiscal state of the Society and be consistent with its recovery program

4. Strategic Planning Subcommittee • Assumptions • Agreed that IEEE CS core capabilities and intellectual content still valued and relevant • Current products and services do not satisfy needs of many emerging members and professionals • Core Approach • Build on prior planning committee goals • Develop broad goal statements with long-term desired outcome • Allows many different implementation sub-strategies • Allows short- and long-term actions to exist within each strategy

5. Basic Principles in Strategic Goals • New Strategic Goals • Focused on key IEEE CS capabilities and competencies • Not specific products or services • Intuitive and direct (i.e., not too general) • Broad goals to allow innovative spirit of volunteers and members the freedom, yet direction, to create new offerings • Harmonized words with prior goals (Appendix A – Mapping to Prior Goals)

6. Five Strategic Goals • Future Technologies Vision: IEEE CS will take a leadership role within IEEE in determining how computing contributes to key future technologies affecting humanity (e.g., Smart Grid, Cloud Computing, Life Sciences, Multicore, NV RAM) • Knowledge Creation: IEEE CS will provide forums for top minds to come together to develop, validate, and disseminate the highest quality information. The IEEE CS will be the premiere source of creating, validating, and delivering new computing theories, methods, and standards for academics, researchers, practitioners, computing professionals • Education Training & Professional Development: IEEE CS will develop educational and training programs to increase computing knowledge and capabilities to develop the global workforce.

7. Five Strategic Goals (cont’d) • Outreach and Engagement: IEEE CS will reach out and engage with underserved academic organizations, industry sectors and non-traditional computing professionals to offer personalized and tailored products and services from the broad spectrum of Computer Society products and services. • Special Communities: IEEE CS will evolve special technical communities that will deliver customized and personalized access to knowledge, experts, products, and services. Each community will be a technology incubator utilizing contemporary and popular social networking and other collaborative technologies.

8. Strategic Planning Structure

9. IEEE-CS Strategies Evolution SP7: Tech, KnowledgeX, Education, Outreach & Engagement, Special Communities SP6: Biz model, personalization SP5: Interoperable svcs, career advcmnt, well regarded products SP4: Value prop, electronic future, IEEE SP3: Volunteer, customers, visibility SP2: Svc to members & professionals SP1: Org structure ’91 ‘94 ‘97 ‘98 ‘01 ’04 ‘07 ‘12

10. Implementation Observations • Greater Coordination/Cooperation: IEEE CS boards and committees need to combine their capabilities in new ways to create the new offers • Internal Organizational Changes: IEEE CS needs to make internal computing infrastructure, marketing, and staff support adjustments to support robust implementation of strategies • Responsibility for Implementation:IEEE CS Board VPs and committee chairs are responsible for developing and executing the short-and long-term action plans associated with selected strategies (subcommittee supplied draft action plans)

11. Technology, Knowledge, and People Technology Knowledge (IP) electronic magazines transactions conferences + hosting, tools at scale newsletters + ebooks, readers, personalization digital library archives + customized access to digital library People Web sites wikis, tweets, mailing lists 5-20 20-50 50-100 100-1000 >1000 5-20 20-50 50-100 100-1000 >1000

12. Five Strategies Support Broader Vision and Goals • Five strategic goals and objectives directly contribute to the broader IEEE CS vision/goals: • Operate as the premiere professional organization in computing technology • Increase the number of members • Develop the next generation of volunteer leadership • Create a sustainable financial model IEEE CS has the key capabilities and core competencies to execute and implement these new strategies in the near future

13. Summary – Path Forward • Incorporate comments from Executive Planning Committee • Refine sub-strategies and action plans (metrics) • Face to Face Meeting #3, 27-28 June, Bellevue, WA (Microsoft) • Face to Face Meeting #4, 23-24 August, San Francisco-Palo Alto (HP Systems) • Telecon as needed • Submit report to John Walz and Sorel Reisman (September) • Plan for final brief to BOG (New Jersey) for approval in November

14. Appendix A: Mapping of New Strategic Goals to Prior Goals

15. Changes from 2008 Strategic Plan May-24-2011