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Uncle Benny's Ultimate Sausage Machine: Fun Meets Quality in Sausage Production

Uncle Benny’s Ultimate Sausage Machine combines a fun, innovative approach to branding with a commitment to quality. Our philosophy revolves around creating a versatile machine that can produce all types of sausages while ensuring that our marketing resonates with customers. Our brand identity emphasizes "fun" through engaging cartoons and simple graphics, paired with a professional dedication to delivering well-produced products. We aim to attract not only sausage enthusiasts but also those who might be initially indifferent. Join our fun-filled campaign and discover sausage-making like never before!

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Uncle Benny's Ultimate Sausage Machine: Fun Meets Quality in Sausage Production

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Presentation Transcript

  1. Uncle Benny’s Ultimate Sausage Machine

  2. Philosophy • The companies philosophy with its branding and its product is to create a machine capable of producing all different kinds of sausages. We want our campaign to be fun and innovative and how it relates over to our customers.

  3. Brand identity • Our brand identity centres around the idea of “fun” but also gives across the message of being professional in being able to create a well produced and well liked product.

  4. What the company offers with its branding • It offers the idea again of “fun” with cartoons, simple graphics and simple text. But that amongst it all is a quality product that all the main customers for the product will like but also people who are maybe not that interested in buying the product as well.

  5. Other outlets of advertising • Billboard • Web • Flyers • Internet • Posters

  6. Poster

  7. The product in full

  8. Van

  9. Hat

  10. Website

  11. Conclusion • The conclusion of our product is that it is one that all hopefully will like but that the advertising and branding we hope as well relates what the product is about.

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