Global Floriculture Market, 2026

1. 2016 – 2026 GLOBAL FLORICULTURE MARKET FORECAST & OPPORTUNITIES www.techsciresearch.com MARKET INTELLIGENCE . CONSULTING

2. Scope of Report Product of Interest (POI): Floriculture Floriculture, or flower farming, is a discipline of horticulture concerned with the cultivation of flowering and ornamental plants for gardens and for floristry, comprising the floral industry. The development, via plant breeding, of new varieties is a major occupation of floriculturists. Market Segmentation Year Range FLOWER TYPE APPLICATION REGION Review Period Cut Flower Aesthetic & Decorative Asia-Pacific • • • Loose Flower Purposes Europe • • 2016 – 2019 Bedding & Garden Plants Flavours & Fragrances North America • • • Base Year Potted Flowering Plants Natural Colors South America • • • 2020 Foliage Plants Medicines Middle East & Africa • • • Others • Estimated Year 2021 END USE DISTRIBUTION CHANNEL Personal • Retail Forecast Period • Institutions/Events • Florists • 2022 – 2026 Hotels • Supermarkets/Hypermarkets • Restaurants & Spas • Online • Industrial • Others • 2

3. Table of Contents S. No. Contents Page No. 1. Product Overview (Definition of Product Type and major terminologies used in the report) Research Methodology (Detailed description of the methodology used to conduct the research, Raw data backup, list of all secondary sources, List of respondents for primary surveys) 2. 3. Impact of COVID-19 on Global Floriculture Market 4. Executive Summary (This chapter covers summary of the complete study.) 5. Voice Of Customer Global Floriculture Market Outlook, 2016-2026F (This chapter includes a brief overview of the product of interest market such as total market’s growth rate, expected growth rate, key growth levers, leading region, top grossing product types, etc. It includes more of a qualitative information about the market.) 6. 6.1. Market Size & Forecast 6.1.1. By Value 6.2. Market Share & Forecast By Flower Type (Cut Flower, Loose Flower, Bedding & Garden Plants, Potted Flowering Plants, Foliage Plants) 6.2.1. 6.2.2. By Distribution Channel (Retail, Florists, Supermarkets/Hypermarkets, Online, Others) By Application(Aesthetic & Decorative Purposes, Flavours & Fragrances, Natural Colors, Medicines, Others) By End Use (Personal, Institutions/Events, Hotels, Restaurants & Spas, Industrial) 6.2.3. 6.2.4. 6.2.5. By Company (2020) 6.2.6. By Region 6.3. Product Market Map 3

4. Table of Contents S. No. Contents Page No. 7. Asia-Pacific Floriculture Market Outlook 7.1. Market Size & Forecast 7.1.1. By Value 7.2. Market Share & Forecast 7.2.1. By Flower Type 7.2.2. By Distribution Channel 7.2.3. By Application 7.2.4. By End Use 7.2.5. By Country 7.3. Asia-Pacific: Country Analysis 7.3.1. China Floriculture Market Outlook 7.3.1.1. Market Size & Forecast By Value 7.3.1.1.1. 7.3.1.2. Market Share & Forecast 7.3.1.2.1. By Flower Type 7.3.1.2.2. By Distribution Channel 7.3.1.2.3. By Application 7.3.1.2.4. By End Use 4

5. Table of Contents S. No. Contents Page No. 7.3.2. India Floriculture Market Outlook 7.3.2.1. Market Size & Forecast 7.3.2.1.1. By Value 7.3.2.2. Market Share & Forecast 7.3.2.2.1. By Flower Type 7.3.2.2.2. By Distribution Channel 7.3.2.2.3. By Application 7.3.2.2.4. By End Use 7.3.3. Japan Floriculture Market Outlook 7.3.3.1. Market Size & Forecast 7.3.3.1.1. By Value 7.3.3.2. Market Share & Forecast 7.3.3.2.1. By Flower Type 7.3.3.2.2. By Distribution Channel 7.3.3.2.3. By Application 7.3.3.2.4. By End Use 5

6. Table of Contents S. No. Contents Page No. 7.3.4. South Korea Floriculture Market Outlook 7.3.4.1. Market Size & Forecast By Value 7.3.4.1.1. 7.3.4.2. Market Share & Forecast 7.3.4.2.1. By Flower Type 7.3.4.2.2. By Distribution Channel 7.3.4.2.3. By Application 7.3.4.2.4. By End Use 7.3.5. Australia Floriculture Market Outlook 7.3.5.1. Market Size & Forecast By Value 7.3.5.1.1. 7.3.5.2. Market Share & Forecast 7.3.5.2.1. By Flower Type 7.3.5.2.2. By Distribution Channel 7.3.5.2.3. By Application 7.3.5.2.4. By End Use 6

7. Table of Contents S. No. Contents Page No. 8. Europe Floriculture Market Outlook 8.1. Market Size & Forecast 8.1.1. By Value 8.2. Market Share & Forecast 8.2.1. By Flower Type 8.2.2. By Distribution Channel 8.2.3. By Application 8.2.4. By End Use 8.2.5. By Country 8.3. Europe : Country Analysis 8.3.1. France Floriculture Market Outlook 8.3.1.1. Market Size & Forecast By Value 8.3.1.1.1. 8.3.1.2. Market Share & Forecast 8.3.1.2.1. By Flower Type 8.3.1.2.2. By Distribution Channel 8.3.1.2.3. By Application 8.3.1.2.4. By End Use 7

8. Table of Contents S. No. Contents Page No. 8.3.2. Germany Floriculture Market Outlook 8.3.2.1. Market Size & Forecast By Value 8.3.2.1.1. 8.3.2.2. Market Share & Forecast 8.3.2.2.1. By Flower Type 8.3.2.2.2. By Distribution Channel 8.3.2.2.3. By Application 8.3.2.2.4. By End Use 8.3.3. United Kingdom Floriculture Market Outlook 8.3.3.1. Market Size & Forecast 8.3.3.1.1. By Value 8.3.3.2. Market Share & Forecast 8.3.3.2.1. By Flower Type 8.3.3.2.2. By Distribution Channel 8.3.3.2.3. By Application 8.3.3.2.4. By End Use 8

9. Table of Contents S. No. Contents Page No. 8.3.4. Italy Floriculture Market Outlook 8.3.4.1. Market Size & Forecast By Value 8.3.4.1.1. 8.3.4.2. Market Share & Forecast 8.3.4.2.1. By Flower Type 8.3.4.2.2. By Distribution Channel 8.3.4.2.3. By Application 8.3.4.2.4. By End Use 8.3.5. Spain Floriculture Market Outlook 8.3.5.1. Market Size & Forecast 8.3.5.1.1. By Value 8.3.5.2. Market Share & Forecast 8.3.5.2.1. By Flower Type 8.3.5.2.2. By Distribution Channel 8.3.5.2.3. By Application 8.3.5.2.4. By End Use 9

10. Table of Contents S. No. Contents Page No. 8.3.6. Netherlands Floriculture Market Outlook 8.3.6.1. Market Size & Forecast By Value 8.3.6.1.1. 8.3.6.2. Market Share & Forecast 8.3.6.2.1. By Flower Type 8.3.6.2.2. By Distribution Channel 8.3.6.2.3. By Application 8.3.6.2.4. By End Use 8.3.7. Belgium Floriculture Market Outlook 8.3.7.1. Market Size & Forecast 8.3.7.1.1. By Value 8.3.7.2. Market Share & Forecast 8.3.7.2.1. By Flower Type 8.3.7.2.2. By Distribution Channel 8.3.7.2.3. By Application 8.3.7.2.4. By End Use 10

11. Table of Contents S. No. Contents Page No. 8.3.8. Poland Floriculture Market Outlook 8.3.8.1. Market Size & Forecast By Value 8.3.8.1.1. 8.3.8.2. Market Share & Forecast 8.3.8.2.1. By Flower Type 8.3.8.2.2. By Distribution Channel 8.3.8.2.3. By Application 8.3.8.2.4. By End Use 9. North America Floriculture Market Outlook 9.1. Market Size & Forecast 9.1.1. By Value 9.2. Market Share & Forecast 9.2.1. By Flower Type 9.2.2. By Distribution Channel 9.2.3. By Application 9.2.4. By End Use 9.2.5. By Country 9.3. North America: Country Analysis 11

12. Table of Contents S. No. Contents Page No. United States Floriculture Market Outlook 9.3.1. 9.3.1.1. Market Size & Forecast By Value 9.3.1.1.1. 9.3.1.2. Market Share & Forecast 9.3.1.2.1. By Flower Type 9.3.1.2.2. By Distribution Channel 9.3.1.2.3. By Application 9.3.1.2.4. By End Use 9.3.2. Canada Floriculture Market Outlook 9.3.2.1. Market Size & Forecast By Value 9.3.2.1.1. 9.3.2.2. Market Share & Forecast 9.3.2.2.1. By Flower Type 9.3.2.2.2. By Distribution Channel 9.3.2.2.3. By Application 9.3.2.2.4. By End Use 12

13. Table of Contents S. No. Contents Page No. 9.3.3. Mexico Floriculture Market Outlook 9.3.3.1. Market Size & Forecast By Value 9.3.3.1.1. 9.3.3.2. Market Share & Forecast 9.3.3.2.1. By Flower Type 9.3.3.2.2. By Distribution Channel 9.3.3.2.3. By Application 9.3.3.2.4. By End Use 9. North America Floriculture Market Outlook 9.1. Market Size & Forecast 9.1.1. By Value 9.2. Market Share & Forecast 9.2.1. By Flower Type 9.2.2. By Distribution Channel 9.2.3. By Application 9.2.4. By End Use 9.2.5. By Country 9.3. North America: Country Analysis 13

14. Table of Contents S. No. Contents Page No. 10.3.1. Brazil Floriculture Market Outlook 10.3.1.1. Market Size & Forecast By Value 10.3.1.1.1 10.3.1.2. Market Share & Forecast 10.3.1.2.1. By Flower Type 10.3.1.2.2. By Distribution Channel 10.3.1.2.3. By Application 10.3.1.2.4. By End Use 10.3.2. Argentina Floriculture Market Outlook 10.3.2.1. Market Size & Forecast By Value 10.3.2.1.1 10.3.2.2. Market Share & Forecast 10.3.2.2.1. By Flower Type 10.3.2.2.2. By Distribution Channel 10.3.2.2.3. By Application 10.3.2.2.4. By End Use 14

15. Table of Contents S. No. Contents Page No. 10.3.3. Colombia Floriculture Market Outlook 10.3.3.1. Market Size & Forecast By Value 10.3.3.1.1 10.3.3.2. Market Share & Forecast 10.3.3.2.1. By Flower Type 10.3.2.2.2. By Distribution Channel 10.3.2.2.3. By Application 10.3.2.2.4. By End Use 10.3.4. Ecuador Floriculture Market Outlook 10.3.4.1. Market Size & Forecast By Value 10.3.4.1.1 10.3.4.2. Market Share & Forecast 10.3.4.2.1. By Flower Type 10.3.4.2.2. By Distribution Channel 10.3.4.2.3. By Application 10.3.4.2.4. By End Use 15

16. Table of Contents S. No. Contents Page No. 11. Middle East & Africa Floriculture Market Outlook 11.1. Market Size & Forecast 11.1.1. By Value 11.2. Market Share & Forecast 11.2.1. By Flower Type 11.2.2. By Distribution Channel 11.2.3. By Application 11.2.4. By End Use 11.2.5. By Country 11.3. Middle East & Africa : Country Analysis 11.3.1 Saudi Arabia Floriculture Market Outlook 11.3.1.1. Market Size & Forecast By Value 11.3.1.1.1. 11.3.1.2. Market Share & Forecast 11.3.1.2.1. By Flower Type 11.3.1.2.2. By Distribution Channel 11.3.1.2.3. By Application 11.3.1.2.4. By End Use 16

17. Table of Contents S. No. Contents Page No. UAE Floriculture Market Outlook 11.3.2. 11.3.2.1. Market Size & Forecast By Value 11.3.2.1.1. 11.3.2.2. Market Share & Forecast 11.3.2.2.1. By Flower Type 11.3.2.2.2. By Distribution Channel 11.3.2.2.3. By Application 11.3.2.2.4. By End Use South Africa Floriculture Market Outlook 11.3.3. 11.3.3.1. Market Size & Forecast By Value 11.3.3.1.1. 11.3.3.2. Market Share & Forecast 11.3.3.2.1. By Flower Type 11.3.3.2.2. By Distribution Channel 11.3.3.2.3. By Application 11.3.3.2.4. By End Use 17

18. Table of Contents S. No. Contents Page No. Kenya Floriculture Market Outlook 11.3.4. 11.3.4.1. Market Size & Forecast By Value 11.3.4.1.1. 11.3.4.2. Market Share & Forecast 11.3.4.2.1. By Flower Type 11.3.4.2.2. By Distribution Channel 11.3.4.2.3. By Application 11.3.4.2.4. By End Use Ethiopia Floriculture Market Outlook 11.3.5. 11.3.5.1. Market Size & Forecast By Value 11.3.5.1.1. 11.3.5.2. Market Share & Forecast 11.3.5.2.1. By Flower Type 11.3.5.2.2. By Distribution Channel 11.3.5.2.3. By Application 11.3.5.2.4. By End Use 18

19. Table of Contents S. No. Contents Page No. 12. Market Dynamics 12.1. Drivers 12.2. Challenges 13. Market Trends & Developments 14. Competitive Landscape 14.1. Competition Outlook 14.2. Company Profiles (SWOT analysis of top 5 players profiled) 14.2.1. Company Details 14.2.2. Products & Services 14.2.3. Financials (As Reported) 14.2.4. Key Market Focus & Geographical Presence 14.2.5. Recent Developments 14.2.6. Key Management Personnel 15. Strategic Recommendations 16. About Us & Disclaimer 19

20. RESEARCH RESEARCH METHODOLOGY METHODOLOGY

21. Research Methodology Market Profiling Data Analysis Data Data Developing List of Respondents Formulating Questionnaire Collection Validation In-depth secondary research was conducted to determine top players in the global floriculture market, overall market size and segmental market size. The data was scrutinized using MS-Excel, statistical tools and internal proprietary database to obtain qualitative and quantitative insights about the global floriculture market. Data obtained as a result of primary and secondary research was validated through rigorous triangulation. TechSci conducted interviews with industry experts and industry players for data collection and verification. In order to conduct industry experts’ interviews, TechSci formulated a detailed discussion guide. List of industry players and industry specialists was developed. Primary Research Desk Research Company Analysis ✓ ✓ Recent Developments Market Changing Aspects/Dynamics Government Policies Conclusion ✓ ✓ Market Participants Key Strengths ✓ Identifying Key Opinion Leaders Questionnaire Design In-depth Interviews Actionable Insights Data Filter & Analysis Business Solution Research & Intelligence Data Collection ✓ ✓ ✓ ✓ Primary Research Secondary Research Paid Sources LinkedIn TechSci Internal Database Company Websites Company Annual Reports White Paper Study Financial Reports Investor Presentations Regulatory Body Associations, etc. Factiva Hoovers ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ 21

22. Research Methodology Baseline Methodology Our dedicated team of industry experts has monitored and analyzed various aspects of the global floriculture market. The team has analyzed the outlook of various segments of this market, while considering the major influencing factors such as growing demand for cut flowers for personal use or for gifting purposes as they are considered of high aesthetic value is expected to fuel the floriculture market growth. The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in the global floriculture market. Methodology Followed for Calculation of Market Size: Market Size by Value: Market size, in terms of value, for the year 2020 was calculated based on information collected through exhaustive • secondary research and primary surveys, with various key opinion leaders/stakeholders, such as floriculture companies, channel partners, market influencers & end-users, industry experts, and other industry participants. The team interviewed more than 15 – 20 floriculture companies, 100 – 120 end-users, and 15 – 20 industry experts and other value chain • stakeholders in the global floriculture market to obtain the overall market size from 2016 to 2020, which was validated by the Delphi technique. Taking standard deviation into consideration, the market size was averaged out, to arrive at the market size data during 2016- 2020. 22

23. Research Methodology Respondents were asked about the current and future market growth rates, market shares by flower type, by distribution channel, by • application, by end use, by company and by region. Removing the outlier responses, the geometric mean of growth estimates and provider wise revenue shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further triangulated from other stakeholders. Methodology Followed for Calculation of Market Shares: Market share by flower type, by distribution channel, by application, by end use, by company and by region were calculated based on the • responses received through primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various segments of floriculture markets. The final shares were calculated by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the outliers. Methodology Followed for Forecasting: TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in • SPSS/Tableau Software. Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market. To forecast global • floriculture market, TechSci Research used various forecast techniques such as: Moving Average ✓ Time Series Analysis ✓ Regression Analysis ✓ Econometric and Judgmental Analysis ✓ 23

24. Research Methodology TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the organized market including market share data. The currency used in the report is the United States Dollar (USD), with the market size indicated in USD million. Partial List of Companies Interviewed Key Secondary Sources Beekenkamp Group Danziger Group Duemmen GmbH Flamingo Horticulture Investments Limited Syngenta Flowers. Inc. Karen Roses Company The Kariki Group Karuturi Global Limited Oserian Development Company Limited Selecta Klemm GmbH & Co. KG Marginpar Flower Group Holdings Ruparelia Group Multiflora Ltd. Ball Horticultural Company Carzan Flowers Limited World Bank TechSci Research Proprietary Database & Knowledge Repository Company Annual Reports Industry Magazines Industry Reports News Dailies Credible Paid Databases • ▪ • ▪ • • ▪ • ▪ • ▪ • ▪ • ▪ • • • • • • • 24

25. Industry Brief Higher living standards and adoption of durable packaging techniques is expected to drive the demand for global floriculture market throughout the forecast period. According to TechSci Research report, “Global Floriculture Market By Flower Type (Cut Flower, Loose Flower, Bedding & Garden Plants, Potted Flowering Plants, Foliage Plants), By Distribution Channel (Retail, Florists, Supermarkets/Hypermarkets, Online, Others), By Application (Aesthetic & Decorative Purposes, Flavours & Fragrances, Natural Colors, Medicines, Others), By End Use (Personal, Institutions/Events, Hotels, Restaurants & Spas, Industrial), By Region, Competition Forecast & Opportunities, 2026”, the global floriculture market is expected to attain steady CAGR in the forecast period, 2022-2026. The high demand for flowers for decoration purposes on various occasions is fueling the floriculture market growth. Flowers can be used for professional and personal use for aesthetics, decoration, or greeting purposes. The rising demand for cut flowers around the globe and the adoption of favorable agricultural practices is contributing to the growth of the floriculture market. The adoption of the latest technologies by the farmers and precise management of commercial floriculture is fueling the agricultural yield and increasing the profitability for farmers involved in the floriculture practice. The profit obtained in the floriculture production can be higher than the profit obtained from the agriculture practice which is an attracting factor for farmers. Surging demand for Ayurveda and other native therapies is expected to pave the way for the global floriculture market growth in the forecast period. Flowers including jasmine rose, and others are used in the production of essential oils and other ayurvedic formulations thereby creating a high demand for the flowers. However, a lack of awareness in the rural areas may restrain the global floriculture market growth in the forecast period. Global floriculture market is segmented into flower type, distribution channel, application, end use, regional distribution, and company. Based on the flower type, the market can be divided into cut flower, loose flower, bedding & garden plants, potted flowering plants, and foliage plants. The cut flower segment is expected to hold a major market share in the forecast period, 2022-2026. The high demand for cut flowers owing to their fragrance and aesthetic value is driving the demand of the segment. These are resistant to getting infected with diseases and external factors such as pests that can adversely affect flower production. Cut flowers can be easily handled and harvested and can be used for gifting or decoration purposes. Based on the distribution channel, the market can be divided into retail, florists, supermarkets/hypermarkets, online, and others. The online segment is expected to witness the fastest incremental growth in the next five years. High internet penetration and the proliferation of smartphones are driving the growth of the online sales channel. Market players are developing user- friendly interactive applications and websites to expand the reach of their products. The facility of easy dispatch and delivery options along with the availability of a wide variety of options is boosting the demand of the floriculture market. Market players offer lucrative discounts to customers and create a personalized experience for consumers to increase the sales of the flower through online channels. Beekenkamp Group, Danziger Group, Duemmen GmbH, Flamingo Horticulture Investments Limited, Syngenta Flowers. Inc., Karen Roses Company, The Kariki Group, Karuturi Global Limited, Oserian Development Company Limited, Selecta Klemm GmbH & Co. KG, Marginpar Flower Group Holdings, Ruparelia Group, Multiflora Ltd., Ball Horticultural Company, Carzan Flowers Limited are the leading players operating in global floriculture market. Floriculture related farmers are increasingly focusing on research and development process to fuel higher growth in the market. To meet evolving customer demand with respect to better efficiency and durability, several floriculture providers are coming up with their technologically advanced offerings. “Market players are adopting modern farm practices to increase the yield of the floriculture practice and making high-end investments for research activities to procure quality seeds and fertilizers which is expected to fuel the growth of the floriculture market in the next five years. The rise in the advancements in the field of plant biotechnology such as genome sequencing and the development of genetically modified flowering plants to increase the yield of floriculture production is expected to create lucrative opportunities for the floriculture market growth. The growing demand for flowers along with the adoption of attractive marketing strategies by the market players is expected to propel the floriculture market growth till 2026” said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm. 25

26. Sample Data - Snapshot Global Floriculture Market Size, By Value (USD Million), 2016-2026F 15.00 14.00 13.00 12.00 11.00 10.00 9.00 8.00 7.00 6.00 5.00 CAGR BY VALUE: XX% CAGR BY VALUE: XX% 2016 2020 2021E 2026F North America Floriculture Market Share, By Flower Type, By Value, 2016–2026F Cut Flower Loose Flower Bedding & Garden Plants Potted Flowering Plants Foliage Plants 20% 20% 20% 20% 20% 2026F 20% 20% 20% 20% 20% 2025F 20% 20% 20% 20% 20% 2024F 20% 20% 20% 20% 20% 2023F 20% 20% 20% 20% 20% 2022F 20% 20% 20% 20% 20% 2021E 20% 20% 20% 20% 20% 2020 20% 20% 20% 20% 20% 2019 20% 20% 20% 20% 20% 2018 20% 20% 20% 20% 20% 2017 20% 20% 20% 20% 20% 2016 United States Floriculture Market Share, By Distribution Channel, By Value, 2016–2026F Retail Florists Supermarkets/Hypermarkets Online Others 20% 20% 20% 20% 20% 2026F 20% 20% 20% 20% 20% 2025F 20% 20% 20% 20% 20% 2024F 20% 20% 20% 20% 20% 2023F 20% 20% 20% 20% 20% 2022F 20% 20% 20% 20% 20% 2021E 20% 20% 20% 20% 20% 2020 20% 20% 20% 20% 20% 2019 20% 20% 20% 20% 20% 2018 20% 20% 20% 20% 20% 2017 20% 20% 20% 20% 20% 2016 26

27. Report Ordering Report Name: GLOBAL FLORICULTURE MARKET FORECAST & OPPORTUNITIES 2016 – 2026 License Type Single User License Price $4900 Multi-User License Custom Research License $5900 $8900 To View Sample OR Purchase Report 27

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