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Games Convention 2005

Games Convention 2005. Content. 1. Facts & Figures 2. BenQ Actions for GC 2005 3. Results 4. Comments. Games Convention 2005. The Gates are open. Games Convention 2005. The Gates are open. 1. Facts & Figures. Games Convention Leipzig from 17 th until 21 st of August, 2005.

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Games Convention 2005

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  1. Games Convention 2005

  2. Content 1. Facts & Figures 2. BenQ Actions for GC 2005 3. Results 4. Comments

  3. Games Convention 2005 • The Gates are open

  4. Games Convention 2005 • The Gates are open

  5. 1. Facts & Figures Games Convention Leipzig from 17th until 21st of August, 2005 1a. Development Games Convention 2002-2005 The goal for this years GC was 110.000 visitors. With a raise of 28% the GC is on of the fastest growing fairs in Europe and its most important Gaming fair.

  6. 1a. Development Games Convention 2002-2005 The number of exhibitors raised by 16%. The fair exceeded their expectations and 92% already confirmed their attendance in 2006.

  7. 1b. Press on the Games Convention • 2000 Journalists from 28 Countries • Meetings with IT and Gaming Magazines organized By BenQ Germany. • Very high potential for 2006

  8. 2.BenQ on GC 2005 • Being the main sponsor of the NGL we were part of a 1700 m² booth at the GC. • This booth was the third biggest booth after Microsoft and Nokia. • Besides 100% visibility we also had a corner of 25m².

  9. 2.BenQ on GC 2005 • Actions on Games Convention 2005 • BenQ Corner (25m²) • Signed in at Exhibitor Catalogue

  10. 2.BenQ on GC 2005 • 4 Promoters in BenQ Outfits animating to takepart in the prize competition and handing out 60.000 Lollies as give aways.

  11. 2.BenQ on GC 2005

  12. 2.BenQ on GC 2005

  13. 2.BenQ on GC 2005 • Distribution of 3.500 Product Brochures in Gaming Style

  14. 2.BenQ on GC 2005 • Prize Competition with the chance to win a BenQ Monitor

  15. 2.BenQ on GC 2005 • Development of Flash Animation

  16. 2.BenQ on GC 2005 • Complete BenQ Branding on NGL Booth

  17. 2.BenQ on GC 2005 • BenQ products promoted on NGL Booth

  18. 2.BenQ on GC 2005 • BenQ Logo on all gift cheques

  19. 2.BenQ on GC 2005 • The BenQ Gaming Area

  20. 2.BenQ on GC 2005 • BenQ Mousesports team becomes German Champion.

  21. 2.BenQ on GC 2005 • NGL Booth

  22. 2.BenQ on GC 2005 • NGL Booth

  23. 2.BenQ on GC 2005 • NGL Booth

  24. 2.BenQ on GC 2005 • NGL Booth

  25. 3. Results • 2200 New Member in the BenQ Database • 1600 Comments on BenQ and its products ( Analysis will follow) • Press releases has been distributed to 1.3 Mio. Contacts • 15 Meetings with IT/Gamer and Lifestyle Press • 60.000 Lollies have been distributed • 3.500 Catalogues have been distributed • 138.000 Visitors

  26. 4.Comments on GC 2005 • Comments • Uwe Bassendowski, Managing Director Sony Computer Entertainment Deutschland GmbH: • “GC 2005 was a complete success for us in every respect.” • We believe this platform has a lasting future in Leipzig and are already looking forward to GC 2006.” • Jörg Trouvain, Vice President Germany Electronic Arts and Chairman of the GC Advisory Board, stated: “The fascination of GC can be felt everywhere. We’re absolutely euphoric!”

  27. 4.Comments on GC 2005 • Comments • Stefan Brechtmann, Director Home & Entertainment Division Germany, Microsoft Deutschland GmbH: • “ Demand has exceeded our boldest expectations. • GC is an investment which has completely paid off.” • Dr Bernd Fakesch Managing Director Nintendo Germany: “In a nutshell, GC 2005 is simply gigantic! The atmosphere is simply first-rate.”

  28. ThanQ you!

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