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Booboo Fuscone CMC 100

Booboo Fuscone CMC 100

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Booboo Fuscone CMC 100

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  1. Booboo Fuscone CMC 100

  2. Food Network Magazine, September 2012 Taylor Swift, CoverGirl Ad

  3. Magazine Demographics • Total Adult Readers – 5,000 • Women – 4,491 • Ages 18 – 49 – 3,330 • Married – 3,192 • College – 3,835 • 82% are likely to recommend magazine • 66% prepared recipes • 64% visited Food Network Website

  4. Thesis • In the magazine Food Network issued August 2012, the CoverGirl ad with Taylor Swift demonstrates the image of young girls and the desire to be like celebritiesthrough beauty and how they can achieve that by buying these beauty products.

  5. In this Ad, the direct quote from Taylor Swift is eluding to the fact that so many girls aspire to be her, and want look like her and they can if they use these CoverGirl products. • Contradict themselves • Every young girl wants to be famous and beautiful • Eye Shadow relates to shadowing