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The Promise of 3G Applications James Rafferty, Cantata Technology ATCA Summit, October 19, 2006

The Promise of 3G Applications James Rafferty, Cantata Technology ATCA Summit, October 19, 2006. Overview. Wireless Network Evolution to 3G Impact of IP Introducing IMS (IP Multimedia Subsystem) 3G – IMS Building Blocks Early Deployment of 3G Applications Status of 3G/IMS Standardization

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The Promise of 3G Applications James Rafferty, Cantata Technology ATCA Summit, October 19, 2006

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  1. The Promise of 3G ApplicationsJames Rafferty, Cantata TechnologyATCA Summit, October 19, 2006

  2. Overview • Wireless Network Evolution to 3G • Impact of IP • Introducing IMS (IP Multimedia Subsystem) • 3G – IMS Building Blocks • Early Deployment of 3G Applications • Status of 3G/IMS Standardization • Summary

  3. Wireless Evolution to 3G • Wireless cell phone use has been one of the big Telecom success stories in last 20 years • GSM and CDMA digital wireless introduced in 90’s and still in use today (2G) • Move to wireless data applications (2.5 G / GPRS/ EVDO) in last few years • Promise of 3G (Third Generation Wireless) is to offer bigger pipes, much greater flexibility and preserve/extend mobilility

  4. Impact of IP • First round of 3G based on circuit switched networks • In parallel, big move to Voice over IP in landline networks • Wireless community also wants to move to IP, but needs to upgrade infrastructure • Move to IP and desire to support new, richer multimedia applications were new drivers • Result: New IP-based infrastructure needed for 3G networks

  5. Introducing IMS • Wireless industry sought to solve these issues and move to IP-based services • Resulting architecture is called IP Multimedia Subsystem or IMS • Devised by the Third Generation Partnership Project (3GPP) • Also endorsed by the CDMA based 3GPP2 • IMS began in the wireless community, but is now being accepted by a variety of carriers and industry organizations • Now envisioned for use on many different types of networks, including WiFi and landline

  6. Hosted Services Voice Text Win Media Video MP3 Data IMS Overview • Converged Applications • Across Networks • Reduced development costs and time • Voice, Video and data services • Write once / use many Applications Web Content • Shared Resources • Media server resources • Common user data • Single user profile across applications • Integrated applications Control SIP Transport • Session Control • Common Session Control (SIP) • Provides common service policies • Leverages investments across multiple • applications Access DSL PSTN • Access Network Agnostic • Eliminates multiple service solutions • Network transparency • Consistent services across networks Mobile CMTS

  7. IMS and Application Developers • IMS is the new wireless service architecture • Over time, it will fully replace existing 2G service approaches • Well suited for applications which use multimedia and communications • Application developers can focus on the application or service • IMS provides the infrastructure with tools like the MRF for rich media and Diameter for accounting

  8. Building Blocks for 3G - IMS • IMS provides separates applications from underlying infrastructure • Promotes scalability and ability to re-use common components to support multiple applcations • An example is the MRF or Media Resource Function of IMS • MRF handles media handling, including Voice Play/Record, Video Play/Record, Tone Detect – Collect, …

  9. Distributed Application Concept Application Server ISC S – CSCF (SIP Server) Mr (SIP) Media Resource Function (MRF)

  10. Building the Network – MRF Example • Many of the 3G – IMS components can be built using standard off-the-shelf servers • For example: • MRF can be built using PC server based CPUs • Movement toward MRF as Software that can run on various hardware platforms • Examples of MRF Topology Choices • ATCA / uTCA Chassis with CPU blade • Blade Server • 1U / 2U appliance • Stratus Fault Tolerant Server

  11. Voicemail Audio and Video Conferencing Video Messaging Gaming 3G Applications deliver new and enhanced Services… Ubiquitous Services Personalized content Blended Services Hosted Services IP Centrex Pre-Paid …and many more

  12. Unified Messaging Announcements Video Mail VideoConferencing SponsoredCalling Pre-Paid Voice Mail Conferencing Video Ringback Gaming IP MSC Win Media mp3 MGW Text CMTS S-CSCF / SCIM Putting the 3G-IMS to Work SIPMSCML 3G SIP SIPVoiceXML SIP IMG SIP Routing Cloud 2.5G IMG SIPSIP w/ VoiceXML SIP w/ MSCML SIP Web Content HTTP PSTN RTP FTP ATCA Platform MPEG-4 MRF NFS Cable Media Server SW Network Storage IP Phones MRF (MRFC/MRFP)

  13. Example: 3G-IMS Network Gaming Demo • Developed with IBM and partners • Qualphone client on mobile handset • Uses “presence” for user availability • MRF provides conferencing (“trash talk”) and IVR • Terraplay “Lock n’ Load” Multi-player game

  14. 3G - IMS Gaming Service Delivery Ubiquity SIP AS Gaming Data Gaming Data WiFi Cantata MRF Terraplay Game Qualphone Client CDMA Mobile Call MGW-IMG PLMN NexTone CSCF Outbound T1 PRI BayPacket Prepaid CDMA Mobile Calls IBM Presence BayPackets Prepaid

  15. Case Study: Video Messaging Deployment Provider: TMN – With more than five million subscribers in Portugal and a total of 25 million accounts worldwide, TMN is Portugal’s largest mobile operator. • Developed by OpenWave Service Features • 3G VideoMail • Greeting • Message drop-off • Subscriber retrieval • VoiceMail Converged Application • Access From PC Over Broadband As Well As Wireless • Video service deployed for • European Soccer Championship • Games in Portugal 2004

  16. Other Likely 3G-IMS Applications • FMC – Fixed Mobile Convergence • User can use single phone with seamless connections to 3G cellular and Wi-Fi networks • Audio and Video combined with other services • For example, conferencing, push-to-communicate, Multimedia over Broadband, Multimedia IM • Legacy Migration • Voice mail, conferencing, SMS, Prepaid Services

  17. Status of 3G / IMS Standards • Current Standard version of IMS is 3GPP Release 6 • Completed in April, 2005 • Provides most high level IMS interfaces • Available for use on wireless and Wi-Fi networks • Updated version will be Release 7 • Targeted for completion in H1, 2007 • Many more interfaces will be specified with additional details • Additional progress is also expected in connecting to a variety of networks

  18. Summary • 3G offers the promise of new, media rich applications • Emerging 3G architecture is the IP Multimedia Subsystem (IMS) • 3G – IMS will enable developers to focus on the application • New 3G - IMS mobile applications emerging such as video mail and multi-player gaming

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