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Strategic Content Marketing Blueprint for Success

Dive into the power of content marketing in 2014 and beyond with valuable insights from Danny Rubin, Vice President of Rubin Communications Group. Learn the importance of consistency, valuable content, and engaging your core audience to enhance search rankings and build brand awareness. Discover diverse content formats, from webinars to blog posts, and the impact of becoming an expert in your field. Start crafting your content plan now to stay ahead of the curve.

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Strategic Content Marketing Blueprint for Success

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  1. Marketing in 2014 and beyond:It’s All About Content Presented By Danny Rubin, Vice President Rubin Communications Group @RubinComm

  2. The big shift Hello, value-based SEO @RubinComm

  3. RCG’s content plan @RubinComm

  4. “Consistency is King” @RubinComm

  5. Here’s the key Be valuable by being helpful @RubinComm

  6. Helpful content @RubinComm

  7. Content on social media @RubinComm

  8. The end result @RubinComm

  9. Across the state @RubinComm

  10. Only halfway there Strong search rankings matter, but what about your core audience? @RubinComm

  11. Power of e-marketing @RubinComm

  12. Double trouble Rich content improves search ranking AND builds brand awareness. @RubinComm

  13. More than blogging • Webinars on tricky topics (ex: how-tos) • Downloadable white paper or e-book • Live Twitter chat • Helpful YouTube videos (also improves search ranking) • Blog posts as guest columns in traditional/digital outlets • Develop a platform, a voice – BECOME the expert @RubinComm

  14. The reality Everyday, you plant seeds. @RubinComm

  15. In five years… Every company will do this. @RubinComm

  16. Why wait? Start now and be five years ahead. @RubinComm

  17. The Southwest story @RubinComm

  18. Content is powerful @RubinComm

  19. Content is powerful @RubinComm

  20. Start your content plan! Download our presentation: rubincommunications.com/cbda @RubinComm

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