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The Origins of Konica: From Konishiroku to a Global Brand

In 1873, the partnership of Konishiya Rokubē and Rokusaburo Sugiura marked the founding of a film and camera business in Tokyo, Japan, under the name Konishiroku Inc. The company expanded into copiers in the 1960s, launching the Ubix 480 in 1973. In 1979, they collaborated with Royal Typewriter Company to rebrand their products as Royfax. After acquiring Royal Typewriter in 1986, they officially adopted the shortened name "Konica," establishing a significant presence in the office equipment industry.

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The Origins of Konica: From Konishiroku to a Global Brand

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  1. Distinction Where Did Name “Konica” Come From? • In 1873, Konishiya Rokubē and Rokusaburo Sugiura started a film and camera business in Tokyo, Japan. They combined their first names to name company Konishiroku Inc. • Began making copiers in 1960s, and introduced plain paper copier Ubix 480 in 1973. • Konishiroku decides to have Royal Typewriter Company relabel the product starting in 1979 with award-winning Royfax 115 - In 1984, launched Royfax 130R with document feeder and ability to reduce and sort • In 1986, bought Royal Typewriter and changed named • to “Konica” an abbreviated version of Konishiroku.

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