1 / 20

PROJECT TOPICS

PROJECT TOPICS. HOUSEHOLD WASTE RECYCLING INTENTION AMONG UNDERGRADUATES. Topic 1. Topic 1 Research Framework. Attitude. Topic 1 Underlying Theory. Behavioural Intention. Behaviour. Subjective Norm. Perceived Behavioural Control. Theory of Planned Behavior (TPB) by Ajzen (1991).

miette
Télécharger la présentation

PROJECT TOPICS

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. PROJECT TOPICS

  2. HOUSEHOLD WASTE RECYCLING INTENTION AMONG UNDERGRADUATES Topic 1

  3. Topic 1 Research Framework

  4. Attitude Topic 1 Underlying Theory Behavioural Intention Behaviour Subjective Norm Perceived Behavioural Control Theory of Planned Behavior (TPB) by Ajzen (1991)

  5. Topic 2 ENVIRONMENTALLY-RESPONSIBLE CONSUMERISM AMONG UNDERGRADUATES

  6. Environmental concern H1 (+) Attitude towards environmentally-responsible consumerism H2 (+) H3 (+) Subjective Norm Intention towards Environmentally-Responsible Consumerism H4 (+) Perceived Moral Obligation H5 (+) Perceived Consumer Effectiveness Topic 2 Research Framework

  7. Attitude Topic 2 Underlying Theory Behavioural Intention Behaviour Subjective Norm Theory of Reasoned Action (TRA) by Ajzen and Fishbein (1975 & 1980)

  8. Topic 3 Mobile shopping acceptance among undergraduates

  9. Utilitarian Performance Expectancy Topic 3 Research Framework H1 (+) Hedonic Performance Expectancy H2 (+) H3 (+) Effort Expectancy Intention to Adopt Mobile Shopping H4 (+) Social Influence H5 (+) Facilitating Conditions

  10. Topic 3 Underlying Theory Unified Theory of Acceptance and Use of Technology (UTAUT) by Venkatesh et al. (2003)

  11. Topic 4 INTENTION TO USE CLOUD STORAGE SERVICES AMONG UNDERGRADUATES

  12. Perceived Usefulness H1 (+) Topic 4 Research Framework Perceived Ease of Use H2 (+) H3 (+) Intention to Use Cloud Storage Services Facilitating Conditions H4 (+) Social Influence H5 (+) Personal Innovativeness

  13. Topic 4 Underlying Theory Technology Acceptance Model (TAM) by Davis (1989)

  14. Topic 5 FACEBOOK CONTINUANCE INTENTION AMONG UNDERGRADUATES

  15. Topic 5 Research Framework

  16. Topic 5 Research Framework

  17. Topic 5 Underlying Theory Self-Regulation Framework by Bagozzi (1992) Coping Response Emotional Reaction Appraisal

  18. Topic 6 LOYALTY TOWARDS FAST FASHION STORES AMONG UNDERGRADUATES

  19. Topic 6 Research Framework

  20. Topic 6 Underlying Theory Mehrabian-Russell model by Mehrabian & Russell (1974) Stimulus Response Organism

More Related