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Unlocking the Impact of Codification on the Digital Economy

This overview examines the transformative role of codification in the digital economy, highlighting its effects on e-procurement, e-commerce, usability, and accessibility. Alun David, a project architect with extensive experience in public sector digital services, discusses how standardization can enhance user experience, reduce costs, and facilitate better data exchange. By leveraging open-source tools and dictionaries of terms, businesses can improve search efficiency and foster B2B and B2G transactions, ultimately driving growth in the digital landscape.

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Unlocking the Impact of Codification on the Digital Economy

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  1. Leonardo Da Vinci

  2. It’s the Code That makes me smile!

  3. Alun David • An industry overview of the eOTD impact upon the digital economy.

  4. Alun David Project Architect for large scale, complex internet based projects with specialist expertise in Accessibility and back-office integrations. Public sector Central and Local Government: Strategic Consultancy for the Dti Partnerships UK (HM Treasury) Masterminded 1st inner London Authority (Haringey) development of a fully accessible portal (award winning) for community service delivery. As an E Government Consultant provides SMB's with expertise to deliver services to the public sector.

  5. Codification Today • To consider the implications of Codification: • We must understand • What it is • What it does • And How it works

  6. Codification Today • Then we can consider the implications for various facets of the digital economy • e-procurement • e-commerce • Usability / accessibility • search efficiency

  7. So What is it? • Dictionary of centrally controlled concept identifiers, terms, definitions and images • Processes for requesting new ones • Easy to use tools to find them • Open Source tools to enable you • Open source standards

  8. What does it do • Allows for accurate search’s • B2B / B2G data transfer • Allows exact comparisons across multiple sites • Alleviates the issue of languages • Improves the user experience • Lowers costs

  9. How does it do it • eOTD - a dictionary of standard technical terminology • Terms, definitions and images linked to concept identifiers • EIGR - a registry of implementation guides • Prescribed classes, properties and enumerated property values defined by buyers • ESNR a registry of catalogued items • Items (goods and services) described using property-value pairs

  10. What is a Bolt? In terms of semantics its not an easy question • Is it a nut and bolt • Is it a bolt for a door • Or is it a rifle bolt • Or even a length of cloth • How about in another language • Cerrojo • Schraube • Задвижка • 門閂

  11. Examples • Ordering a bouquet of Flowers off the web. • Describing Hotel rooms for online booking. • Buying a car and comparing prices. • Emergency service – sending descriptions • Speed dating !

  12. e-procurement • Online reverse auctions • Increased user confidence • Lower costs • Faster and better information • Easier Data mapping !

  13. e-commerce • Better user experience • Increased user Confidence • Selling more • that means buying more web services

  14. Usability • Comparative data sets • User confidence • Far better levels of description – automatically • Multi Lingual

  15. Worked example • A realistic expectation = Fresh Mango • Worst Case = Fruit • Best Case = Large Fresh Mango • Fruit, fresh; Material: Mango; Colour: Red; Unit net weight: 6oz; Size: 15 cm; Count per pack: 9; Pack price: £2.50

  16. Simple listing <Attribute EGAI="021636" Value="013942" />   <Attribute EGAI="027375" Value="4959" />   <Attribute EGAI="021638" Value="000038" />   <Attribute EGAI="000160" Value="Red" />   <Attribute EGAI="027376" Value="9" />   <Attribute EGAI="027377" Value="6 oz" />   <Attribute EGAI="027378" Value="£2.50" /> <Attribute EGAI=“001020" Value=“15 cm" />

  17. Expanded listing <Attribute EGAI="021636" EGAI_Title="Eccma global commodity identifier (EGCI)" Code_value="013942" Text_value="Fresh fruit" />   <Attribute EGAI="027375" EGAI_Title="Product number" Code_value="" Text_value="4959" />   <Attribute EGAI="001020" EGAI_Title=“Size" Code_value="" Text_value=“15 cm" /> <Attribute EGAI="000160" EGAI_Title="Colour" Code_value="" Text_value="Red" />   <Attribute EGAI="021638" EGAI_Title="Eccma global material identifier (EGMI)" Code_value="000038" Text_value="Mango" />   <Attribute EGAI="027376" EGAI_Title="Count per pack" Code_value="" Text_value="9" />   <Attribute EGAI="027377" EGAI_Title="Unit net weight" Code_value="" Text_value="6 oz" />   <Attribute EGAI="027378" EGAI_Title="Pack price" Code_value="" Text_value="£2.50" />  

  18. Real Life <Attribute EGAI="021638" Text_value="Mango" /> <Attribute EGAI="000160" EGAI_Title="Colour" Text_value="Red" /> <Attribute EGAI="027377" EGAI_Title="Weight" Text_value="6 oz" /> <Attribute EGAI="001020" EGAI_Title=“Size" Text_value=“15 cm" /> A screen reader could then read. Mango, Colour = Red, Weight = 6oz, Size =15 cm And to provide this all you would need is   <Attribute EGAI="027375" Value="4959" />

  19. Search Efficiency (being found!) • Internet Search • In site Search

  20. A Platform for Innovation • New technology facilitates new uses • Another step in Internet evolution • Many identical products, re-badged and marketed differently • Remove the hype • Uniform descriptions of features • Avoids misleading acronyms • Easily automated online product comparisons

  21. Summery The codification heralds advances in: • e-procurement • e-commerce • Usability • search efficiency

  22. Conclusion: • There is an opportunity: • To get new business (work with government and big business) • To innovate new concepts using the code • To become recognised and an exponent

  23. Recommendation: • Learn • Try it • Master it • Publicise what you can do • Partner if needed for large projects • Make the most of it!

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