1. Marathon Fundraising Marathon Information Day 5 February 2011

2. St John Ambulance • We teach people first aid • We teach young people • We teach people in the workplace • We teach people in the community • We teach people who become our volunteers

3. St John Ambulance • CFRs attended over 3,500 calls in 2010 • We provide first aid at major events • UK’s largest youth organisation • Over 33,000 courses every year • Treated 124,000 casualties in 2010

4. St John Ambulance: the difference • Nearly two-thirds of people (59%) wouldn’t feel confident enough to try to save a life • A quarter (24%) would do nothing and wait for an ambulance to arrive or hope that a passer-by knows first aid • Your support can change this

5. St John Ambulance: the difference

6. Sussex Homeless Project • Based in Brighton and Hastings • Initiated in 1998 • Led by nurses, run by volunteers and funded entirely by donations • Offers assessment and advice on health issues, podiatry, on the spot prescriptions • In 2010 over 2,000 people were helped by this service

7. RISE • Respect, Inspire, Support, Empower • Aimed at young people aged 16 to 25 in the London boroughs of Newham, Tower Hamlets, Hackney and Waltham Forest • Trains young people in: • Life saving skills • Caring for children, the elderly or disabled • Leadership opportunities and accredited BTEC training • Peer to peer teaching

8. Fundraising in 2011 • Last year, London and Brighton Marathon runners raised £345,743 for St John Ambulance • All participants in 2011 pledged to raise at least £1,500 for London and £500 for Brighton • If everyone meets their pledge we will raise enough to pay for six new ambulances or 240 automated external defibrillators (AED)

9. Case study 1: Sarah Jurkowski • Event: Great North Run 2010 • Min. sponsorship target: £350 • Total raised: £1998 • 40% sponsorship • 10% clothes sale • 50% karaoke & quiz night “I raised £1998.96 for St John Ambulance, which was a lot more than I could ever have imagined. If you ask people regularly or give people something for their money, they can be very generous.”

10. Case study 2: Ian Webber • Event: London Marathon ‘10 • Min. sponsorship target: £1,500 • Amount raised: £3,295 • 6% online donations • 7% Community Cashback Award • 24% coffee morning • 63% sponsorship “Organising even one good event takes a lot of time and effort but can bring in upwards of £500!”

11. JustGiving.com • Set up your page early • Make your page personal to you (change the photos, add video, new text etc.) • Set a high target - the higher the target, the more you will raise • Publicise your page (email, facebook etc.) • Thank your sponsors

12. Fundraising do’s and don’ts • DON’T leave it until the last minute • DON’T fundraise door to door or on the street • DON’T send cash to us in the post • DO tell as many people as possible • DO place collection boxes in places you visit regularly • DO stay in touch with the Events team

13. Resources • Fundraising materials • Advice from Events team • Information pack • Videos and info on SJA website If you need our support, please call us on 020 7324 4173

14. Questions?

15. Thank you and good luck!