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Optimizing Website Links and Navigations for User Efficiency

Explore how effective navigation systems can enhance user experience on websites. Learn the importance of clear, relevant links and proper placement to guide users efficiently through content. A comparison between Amazon and BVS showcases best practices in website navigation.

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Optimizing Website Links and Navigations for User Efficiency

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Presentation Transcript

  1. Links and Navigations

  2. Site 1 http://www.bvsinc.com/buick_nash/lobby.asp?goBackTo=bankDoor

  3. About Site 1 • Site 1 uses metaphors to represent their links • It will be better to have a virtual walkthrough by using Flash • It does not state what the company is doing/selling • The links are picture base but some of them have no logic • The links do not indicate well

  4. Site 2 http://www.amazon.com

  5. About Site 2 • The links are relevant and straight forward • As a user, I know where to find my information fast • The website has proper hierarchy of content • Being a online shopping website, products are well categorized. • Links are bold and underlined • And whenever we click a hyperlink, it becomes highlighted to another colour to show that it has been visited.

  6. Amazon links • Amazon navigations

  7. BVS links • BVS

  8. Effective navigations/links • Use – don’t overuse links • No click here • Placement • Titles • Length • Depth

  9. Conclusion • Amazon is better than BVS

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