1 / 9

MANAGING RISK

MANAGING RISK. Dr. Leslie Gaines-Ross Chief Reputation Strategist. REPUTATION RISK RISES. reputation risk is high on the agenda. REPUTATION LOSS – THE “STUMBLE RATE”. 43 %. Of world’s most admired companies lost reputational status in 2010. PERCEPTION IS REALITY.

morley
Télécharger la présentation

MANAGING RISK

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. MANAGING RISK Dr. Leslie Gaines-Ross Chief Reputation Strategist

  2. REPUTATION RISK RISES

  3. reputation risk is high on the agenda

  4. REPUTATION LOSS – THE “STUMBLE RATE” 43% Of world’smost admired companies lost reputational statusin 2010

  5. PERCEPTION IS REALITY Reputation Institute

  6. GOOD REPUTATION PAYS, POOR REPUTATION COSTS World’s Most Admired CompaniesOUTPERFORM industry peers and the market as a whole one year three year five year ten year Hay Group 2010

  7. IT’S A REPUTATION ECONOMY • Sociopolitical Issues • Business is News • Collateral “Industry” Damage • Chaos in Public Square • Doing Well by Doing Good • Activist Attacks • CEO Reputation • Insta-Rep • Reputation Recovery “ Reputation is the new oil.” Michael Fertik, reputation.com

  8. 5 things to know as an investor 1 Negative publicity Environmental & safety concerns Succession/turnover/governance The visible hand Crisis-preparedness 2 3 4 5

  9. “ Reputation is an important enforcement mechanism. Reputational sanctions ensure people act appropriately and fill the gap between poor or unethical conduct and law-breaking. It ensures that people are penalized for their mistakes and inappropriate behavior. It is the most important of oils that ensures that the capital markets work.” 04/2011 Thank you

More Related