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Altarum Institute Policy Roundtable Cosponsored by the National WIC Association

Altarum Institute Policy Roundtable Cosponsored by the National WIC Association. Can WIC Play a Role in Stemming the Childhood Obesity Epidemic?. Can WIC Play a Role in Stemming Childhood Obesity? Maxine Hayes, MD, MPH Washington State Health Officer. YES!.

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Altarum Institute Policy Roundtable Cosponsored by the National WIC Association

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  1. Altarum Institute Policy RoundtableCosponsored by the National WIC Association Can WIC Play a Role in Stemming the Childhood Obesity Epidemic?

  2. Can WIC Play a Role in Stemming Childhood Obesity? Maxine Hayes, MD, MPHWashington State Health Officer

  3. YES!

  4. Getting it right in the beginning is getting it right!

  5. WIC has a long reach • Serves half of all infants in the country • Connects families to preventive health services

  6. WIC saves health care dollars • Every $1 spent in WIC saves up to $3.50 • WIC moms are 50% less likely to have a very low birth weight infant

  7. WIC’s Core Mission: Nutrition and Breastfeeding Support • WIC is unique – combining health services with access to healthy foods • No other program does this

  8. Not breastfeeding is a missed opportunity for • Better health for children • Better health for women

  9. More partners needed for breastfeeding promotion and support • Hospitals • Work sites • Media and social marketing • Professional support

  10. WIC’s new food rule and childhood obesity • Now WIC foods are even more nutrient-dense • Policies about WIC foods are even more supportive of breastfeeding

  11. WIC is a key partner in childhood obesity prevention Other partners are emerging Help WIC do what it does best! WIC is a successful program

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