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Sport Tourism

Sport Tourism. Paul Charbonneau Brantford – March 30, 2006. Key Figures. Over 200,000 sporting events held each year in Canada.* Sport Travel represents $2.4 billion in total tourism spending, annually.* *Canadian Tourism Commission - 2004. Economic Impacts*.

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Sport Tourism

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  1. Sport Tourism Paul Charbonneau Brantford – March 30, 2006

  2. Key Figures • Over 200,000 sporting events held each year in Canada.* • Sport Travel represents $2.4 billion in total tourism spending, annually.* *Canadian Tourism Commission - 2004

  3. Economic Impacts* *From the Sport Tourism Economic Assessment Model - CSTA

  4. Economic Impacts* *From the Sport Tourism Economic Assessment Model - CSTA

  5. Budget Surpluses

  6. More Impacts • Economic • It costs less to host an event than it does for your team to go to one • People • Volunteer involvement, marketable job skill development • Sport • Expose community to a new or emerging sport creates opportunity to grow the sport • Capital investment, facility refit

  7. Facilities • Multi-sport venues or Multi-field locations are more cost effective • Facilities drive Sport Tourism and Community Development • Variety of funding and financial plans out there • City owned and operated • City owned and 3rd Party operated • 3rd Party owned and operated with Community usage guarantees

  8. Facility Plans • Kingston • Current plans 1 Multiplex (4pad) & 1 LVEC • 4 pad ice complex to replace 3 current rinks • Older rinks to be converted to other sport facilities • Exploring partnership with YMCA for pool and gym services at Multiplex • Still finalizing financing model • Harmonization of user fees across city instead of tax increases

  9. Facility Plans • Sylvan Lake, AB • 15 yr development strategy • Planned construction in 3 yr spending phases • Funding through Town, Grants (Centennial), Municipal Sponsorship, Fundraising & Corporate, Inter-Municipal Partnerships • Sponsorships of Building, Dressing Rooms, for 25 and 10yrs respectively • Pre-budgeted operating needs, know shortfall going in. • Plan only accounts for 60% usage and no concession revenues

  10. Facility Plans • Coquitlam, BC • Sports Field Strategy • Artificial turf provides 4 times more playing time • Lighting at fields increases hours of operation • Differentiation between city maintained and non-city maintained facilities • Provides detailed costing for creation of fields and diamonds at different class levels • Recommended Financing to come from City Capital Budgeting • 5-7yr focus on Tournament hosting facilities

  11. Facility Plans • North Bay • A.J. Fricker School field renovation • City, School Board, Ultimate Frisbee League each contributed $15k • Ultimate League – right of first refusal for field • City – dedicated community use in Summer • School – New Field • School usage agreements • Draft Agreement with all 4 School Boards • School gets first priority • City gets Min. 8 Hrs/wk between Victoria Day and Labour Day • City keeps 15% of user fees collected during their time.

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