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MONDAY, JANUARY 28

MONDAY, JANUARY 28. Fri., Feb. 8, 2013 PSA Campaign Analysis “ How do I find connections through various forms of a PSA campaign?”. TODAY: PSA Campaign Print Ad analysis PSA Campaign Commercial Analyses What You Need: pen/pencil notebook your brain ! REMINDERS:

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MONDAY, JANUARY 28

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  1. MONDAY, JANUARY 28

  2. Fri., Feb. 8, 2013 PSA Campaign Analysis “How do I find connections through various forms of a PSA campaign?” • TODAY: • PSA Campaign Print Ad analysis • PSA Campaign Commercial Analyses • What You Need: • pen/pencil • notebook • your brain! • REMINDERS: • Copy your EQ in your agenda everyday! • Vocab CUMULATIVE TEST on Friday • CBA #3 on Wed. • Panther Prep is every Wed. • Don’t forget to take Cornell Notes every night! Do Now: Image Observation Q: C: R: Don’t forget to section this space off! • DO NOW: • 1. Have your notebook open to Friday’s DO NOW. Log on to the computer. • Go to my teacher web page: www.humble.k12.tx.us/kchannette • Open the link “Rewind the Week” • Open the PowerPoint titled “Week of Feb. 11” You should see this exact slide. • Wait for further directions.

  3. Directions, Part I: • Finish Friday’s activity by following the directions on the right. • After you have completed the written portion of the last handout, go to the next slide. • “AUTISM SPEAKS” COMMERCIAL ANALYSES • Open the links to view the videos. • Answer the questions on the handout. Please use complete sentences and provide depth to your responses. • If you need to view the print ad in color again, go to the end of this slide show. Commercial #1: http://www.youtube.com/watch?v=B6fDJnNPkWY Commercial #2: http://www.youtube.com/watch?v=67LBOWlZdWc

  4. Fri., Feb. 8, 2013 PSA Campaign Analysis “How do I find connections through various forms of a PSA campaign?” Directions, Part II: Do Now: Image Observation Q: C: R: “EXIT TICKET” 1. Go back to the first page of Friday’s notes. At the bottom, write “Exit Ticket”. 2. With depth, answer the following questions using complete sentences. You do not have to write these questions. What connections did you find between the article, the print ad, and the commercials for the Autism Speaks campaign? What will you take away from this activity and apply to your own campaign? 3. When you have completed this, go on to the next slide. Exit Ticket:

  5. Directions, Part III: • Open up the “Channette” folder on the Student Common drive. (my computer -> student common -> Channette) • When you are at this folder, raise your hand and wait for Mrs. C. to go over to you. • She will create a folder for you and your partner. • After she has done that, you may get onto Internet Explorer and begin searching for images and/or text that you think would work for your multimedia. • When you find an image, save it to the folder created for you and your partner. • When everyone has finished, then you may collaborate with your partner. If you need to revisit your print ad on PosterMyWall, then you may do so. However, we are not spending time working on that right now.

  6. End of Monday, Feb. 11

  7. TUESDAY, FEBRUARY 12

  8. TODAY: • PSA Campaign analysis • PSA Narration • One True Media Preview • What You Need: • pen/pencil • notebook • your brain! • REMINDERS: • Copy your EQ in your agenda everyday! • Vocab CUMULATIVE TEST on Friday • CBA #3 on Wed. • Panther Prep is every Wed. • Don’t forget to take Cornell Notes every night! • DO NOW: • 1. Go to my teacher web page: www.humble.k12.tx.us/kchannette • Open the link “Rewind the Week” • Open the PowerPoint titled “Week of Feb. 11tues” . • Wait for further directions.

  9. Directions, Part I: • Finish yesterday’s activity FIRST. You may view the previous slides if need be. • If/when you finish yesterday’s activity, then you may go on to the next slide. • “AUTISM SPEAKS” CAMPAIGN ANALYSES • Handout for Commercial Analysis • Exit Ticket

  10. Think, Inc. PSA Pre-Drafting • 1. Now that you have taken more time to develop your campaign, is your message the same or has it changed? What is your message? • What two important and reliable facts do you want to include in your PSA? What are the sources for these facts? (List as many as you would like first, and then narrow them down to two.) • It is VERY important to grab your audience’s attention as soon as you begin your presentation. What is your hook? Jot down several ideas and decide on one later. • The tag line is a powerful, concise sentence or phrase which sums up the message in your PSA. It is equally important as the hook. What is your tagline, or the last statement of your PSA that will sum up your message? Jot down several ideas and decide on one later. • Throughout your PSA, you should give information to your audience that supports your message and leads them to what you want them to do. How will you state what you want your audience to do? Jot several ideas down and decide on one later. • What outlet or source for more information will you give to your audience? • Remember: If you want your PSA to be successful, it must do three things for your audience:Grab their attention! Hit them with your message! Get them to act! Directions, Part II: • “PRE-DRAFTING HANDOUT” • 1. Take this handout from your binder and review it. Make sure that you have answered all of the questions completely. • 2. Use this handout to help you find images and text to support your message. • Open up a WORD document. • Begin typing out a draft of your narration, if you have not already done so. • Once your partner has finished and the two of you have been able to review the draft(s), then you may go on to the next slide.

  11. Directions, Part III: • Once you and your partner have collaborated on the narration, then you may begin working on a “draft” of you multimedia. • On Channette’s teacher web page, go to and double click the link on the left that says “What did I do with that handout from Mrs. Channette…?” • Look for the document titled “One True Media Quick Usage Notes” and open it by double-clicking it. • Use those notes to maneuver through One True Media. If you have a question, refer to those notes first. If you cannot find an answer from the handout, please raise your hand for help. • Only one of you will need to create the presentation on the computer. The other person may still use Google to find images and text to incorporate into the project, make changes to the narration, or refer back to your print ad.

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