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Group Assignment

Group Assignment. GE Cooking Stove. Group 4 Suman Singh, Biao Su, Zhe Xu , Po-Han Shih. GE Cooking Stove.

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Group Assignment

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  1. Group Assignment GE Cooking Stove Group 4 Suman Singh, Biao Su, ZheXu, Po-Han Shih

  2. GE Cooking Stove • Project Objective : To build a new cooking stove for General Electric within 8 months with a budget of $10M, that has all the latest state of the art features of a cooking stove, meets all the federal regulations of the United States and is available to consume both the power sources – gas as well as electricity. • High-level Schedule Estimate: • Initiation: July 4thweek, 2013 • Planning: Aug. 3rd week, 2013 • Market Research: Oct. 1st week, 2013 • Design: Dec. 1stweek, 2014 • Prototype: Jan. 4thweek, 2014 • Testing: Feb. 2nd week, 2014 • Review: Feb. 3rdweek, 2014 • High-level Cost Estimate: • $5.675M (Initiation – $25K, Planning - $75K, Market Research – $500K, Design - $2M, Prototype - $2M, Testing - $500K, Review - $75K, Contingency – $500K)

  3. GE Cooking Stove • Business case: There exists an enormous untapped opportunity to produce and supply cooking stove to General Electric. General Electric can use its distribution networks, brand image (of providing high quality goods) and skilled marketing network to distribute the products. • The following are the demand drivers of the business • High Price of Gas • Ease of Use with both Gas & Electricity • Environment Friendly • Cost Effective through lower running cost and higher shelf life.

  4. GE Cooking Stove • Our Unique Selling Proposition (USP) • Innovative Technology • Possible Usage of the Existing Supply Chain Management of GE. • Expertise & Experience. • Some notable features of the stove • Dual Fuel source for cooktop and oven (Gas (Natural Gas, Propane) & Electricity) • Induction variant for Electric stove • Multiple Design features (Freestanding, Slide-in and Drop-in) • Multiple sizes to accommodate different kitchen sizes (30” with 6 burners & 24” with 4 burners) • Multiple cooking oven preferences (Conventional, convection and auto conversion feature) • Multiple cooktop surface (Ceramic and glass); Scratch proof surface with No drip raised to prevent boil-overs. • Auto-shutoff feature to prevent fires • Touch Screen controls and metallic knobs • Multiple finishes – Steel, black, white and ability to change the surface with different shades matching kitchen cabinets with self cleaning feature. • Back illumination for controls and Warming drawer • Programmable features accessible from iphone/android apps • EPA’s Energy Star Certified

  5. GE Cooking Stove Advantage accruing to General Electric . • Opportunity to establish its name in the Gas Stove Market. • Huge market Size • Leverage of its brand and Supply Chain Management • Lower Cost and consequent Higher Margins • Opportunity of Cross Selling. The Business Case Presents a Win-Win Situation for all.

  6. GE Cooking Stove • Priorities Explanation: The launch of the stove by March 2014 is the highest priority to garner larger market share and pre-empt the advantage of NewGen Stove launch by cookers corporation. The scope has been defined in close coordination with market research team, but it can be enhanced and cost can exceed a little, to meet the timelines.

  7. Responsibility Matrix

  8. GE Cooking Stove: Communications Plan

  9. GE Cooking Stove • Major Deliverables: • Project plan • Design Specifications • Prototype • Test plan • Lessons Learnt & Project Closure

  10. GE Cooking Stove • Limitations & Exclusions: • Procurement of parts will be handled by Procurement group • Any advancement in the federal regulations and standards will be handled in later releases of the product 

  11. GE cooking Stove • Deliverables for Project

  12. GE Cooking Stove • High level Cost estimate for Project

  13. GE Cooking Stove • Stakeholders

  14. Risk Register • Contingency Reserve for Budget: $500K; Contingency Reserve for Schedule: 25 days. • Legend: • PE = % Probability of the Risk (example 30%); PI = % Probability of the Impact (example 40%) • Estimated $ Amount of Impact = Estimate the cost of the impact should it occur; EMV / Expected Loss = Column (A)*(B)*(C) • Estimated Duration of the Schedule Loss = Estimate the number of weeks that the schedule will be delayed should the impact occur • Expected Schedule Loss = Column (A)*(B)*E

  15. GE Cooking Stove • Success criteria: Launch of the cooking stove prototype by Mar. 2014 with fewer than 5 major defects and with in ±5% of budget allocated. • Approver : VP- Appliance Products

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