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Global Commerce Georgia Academy for Economic Development. January 2010. About the Georgia Department of Economic Development (GDEcD). Georgia’s lead sales and marketing arm Global Commerce Tourism Film, Music & Digital Entertainment.
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Global CommerceGeorgia Academy for Economic Development January 2010
About the Georgia Department of Economic Development (GDEcD) Georgia’s lead sales and marketing arm • Global Commerce • Tourism • Film, Music & Digital Entertainment
Global Commerce New Strategic Vision More effective, More efficient • Industry-Focused Project Management Teams • 12 Region Service Delivery • Unified Marketing Communications Team • Role of Communities and Associations
Existing Industry & Regional Recruitment Georgia Department of Economic Development Regional Services Map
Existing Industry & Regional Recruitment Georgia Department of Economic Development Regional Services
State’s Advantages for Business & Industry • Logistics • Workforce • Operating costs • International business connections • Business environment • Quality of life
Business Environment • 1st in workforce training • 1st in fiscal policies • 1st in entrepreneurship • 3rd in business climate • 4th most Fortune 500 company headquarters • 5th best state for business • 7th most pro-business • 7th best cost of labor • 7th best state for biotech industry
Recruitment, Expansion & Retention • Prospective AND Existing companies • Information, logistical support, site selection process • Projects cover a broad range of industry types: • Headquarters • Manufacturing • Distribution • Telecommunications
Confidentiality • Vitally important to the company and the community • Code names • Non-disclosure agreements • Local media, politics • Dangers of social networking sites What happens if your community has difficulties with confidentiality?
Georgia’s Strategic Industries • Advanced Communications • Advanced Manufacturing • Aerospace • Agribusiness • Bioscience • Business & Financial Services • Energy • Logistics
Georgia’s Strategic Industries Industry clusters targeted for growth • Selection criteria: • Growth potential • State assets • Opportunities for multiple regions • Research capabilities • Most important: industry’s potential to increase Georgians’ average income
Business Retention • Existing Industry: • 80% of New Job Growth • Less Expensive • Community Image • Supplier Recruitment
Small Business is Critical in Georgia • 700,000+ Georgia businesses • Top 3 for number of franchisors headquarters • Companies with fewer than 20 employees create 80% of all new jobs
Promise for the Future • Delta/Northwest merger • VW Chattanooga: jobs and suppliers • 2009 Bio International Convention • Entrepreneur Friendly Initiative • Ft. Benning & Moody AFB expansions • Kia plant began production • Savannah harbor deepening
International Business Missions In FY09, GDEcD led 27 economic development missions to 13 countries. The Governor led economic development and diplomatic missions to: • China • Spain • Italy • Portugal
Georgia’s International Offices Services • Foreign Direct Investment • Export Assistance • Tourism Leads Brand Georgia as an ideal location for business, quality products and services and tourism
Companies Statewide Involved in Trade More than 7,500 Georgia firms involved in trade are located in 88% of Georgia’s counties
Georgia’s Major Trading Partners Top 10 Import and Export Markets (2008)
What is Georgia Buying & Selling? Top Products Traded Internationally (2008, based on dollar value)
What does trade mean for Georgia? • More Income for Georgians • More Jobs, Higher Wages • 2 times as many jobs • 20% more rapid employment growth • 17% higher wages • More Stable Companies • 9% less likely to go out of business • Markets are diversified
Centers of Innovation • Centers of Innovation Provide • Deep Industry Expertise • Access to Innovative R&D • Connections to State Resources
State Incentives and Partners • Training & Hiring • Tax Credits & Exemptions • HOPE • Financing • Infrastructure & Permitting • Site Location and Facility Assistance • Business Plan Helping Outstanding Pupils Educationally
Partnerships are Key • Existing industries • Communities • State agencies • Utilities and railroads • Education community • Business community • Federal agencies
Georgia Allies • Partnership between state government and private corporations • Promotes business development in Georgia • Activities • Existing industry program • Trade missions • Marketing outreach
Georgia Work Ready • 100,452 Work Ready Certificates • 86% successfully earned a Work Ready Certificate • 20% available workforce at gold or higher • 140 participating counties • 24 Certified Work Ready Communities • 5 pending improving graduation rate • 340+ Work Ready job profiles • 16 Work Ready Regions
Community & Building Information • www.ga-sites.com • www.georgiafacts.net • www.locationgeorgia.com • www.selectgeorgia.net
Community Outreach and Alliances • Strategic planning • Entrepreneur & small business development • Economic development • “Entrepreneur Friendly” • Professional development • Email opportunity blasts (trade shows, marketing, best practices) • Strategic planning Entrepreneur Summit: March 2-3, 2010 ww.gamarketing.org/2010EntrepreneurSummitWebsite
Community Outreach and Alliances • Mentor Protégé Connection • Strengthening Association Relationships • Enhanced Business Communications • “How To” Tools for Communities on website • Tools for Businesses Community & External Alliances: Mary Ellen McClanahan, Director memcclanahan@georgia.org