Global Wealth Trade “Products You Want, Business You Need.”

Global Wealth Trade “Products You Want, Business You Need.” Approaches Rene Liaw

Be the Messenger, Not the Message • Why not to say too much? • The more information you give now, the less they think they need. • Have a nice conversation. • Hate selling? • Try giving! • What can be more fun then… …giving away money… …especially when… …IT’S NOT YOURS!!!

Be the Messenger, Not the Message • Hate selling? • Try sharing! • What do you do when you watch an amazing movie? • What do you do when you eat at a great restaurant? • What do you do when you find a great deal on something? • YOU SHARE!!! SO SHARE GWT!!!

Be the Messenger, Not the Message • Your Mindset… again… • If it’s good enough for you and your family, isn’t it good enough for others? • Give enough people what they want, and you will eventually get what you want! • You’re not hear to get money from people. No dollar signs on people’s heads. You’re here to help everyone by showing them the INCREDIBLE GWT opportunity!

Approaching Made Simple 3 Simple Steps Step 1) Build like/trust • Your part • FORM • Family, Occupation, Recreation, Money • Every conversation contains FORM • You do this everyday!!! • No particular order – OFRM, MORF, MROF • Could just be one FORM – F, or O, or R, or just M • Find their “itch”, their “need/want”. Then scratch their “itch”

Approaching Made Simple Step 1) Build like/trust con’t Some Great Questions to ask when talking about Occupation in FORM • Question 1 • What do you do for a living? • Question 2 • Oh, how long have you been doing that for? • Question 3 • You must LOVE what you’re doing? • SCRATCH THAT ITCH!!! Ask open ended questions.

Approaching Made Simple Step 1) Build like/trust con’t • All about having a conversation • Goal is to meet a new friend. So go out there, and meet as many new friends as possible! • Ask questions, and listen • 2 Ears, 1 Mouth • People don’t talk enough about themselves

Approaching Made Simple 3 Types of People You Will Approach • Close Friends/Family • Not so close Friends/Family • Strangers/Cold Prospects Note: If talking with Type 1, you don’t need to spend so much time on Like/Trust. But if you are talking with Type 2 or 3, Like/Trust is important.

Approaching Made Simple Simple Tips to Starting a Conversation even with Strangers • Give a compliment! • People love getting compliments. • “Nice Watch!” • “Nice Handbag!” • “Nice Earrings/Bracelet/Necklace!” • “Nice day today!” • People still love getting compliments! • “WOW, nice Watch” etc…

FORM LET’S PRATICE!!! JUST LIKE MEETING A NEW FRIEND!!!

Step 2) The approach NOTE: The shorter the approach, and the simpler the approach, the more effective! • Simple lead-in • “John, I need a FAVOUR from you! OR “Judy, GUESS WHAT!?!?” OR “Humphrey, I need your HELP!” • What will they say in response? • “What’s up?” • OR they might just ask you “What have you been up to?” • This can be done on social media, emails, chats, over the phone, or in person! TIP: Talk slowly. You will sound more confident. TIP2: Take your time. The first Like/Trust, you don’t have to do the approach then. Could be the second, third time.

And now, finish your approach… Script 1 “I’m with a Toronto Designer Fashion House and we are on a HUGE BRANDING campaign right now. We are giving away $200 Gift Certificates to people just for their opinion of the products and company!!!” Then, wait for a response. Note: You can add which city you’re expanding into

Script 1 Practice • Simple lead-in “John, I need a FAVOUR from you! OR “Judy, GUESS WHAT!?!?” OR “Humphrey, I need your HELP!” Script 1 “I’m with a Toronto Designer Fashion House and we are on a HUGE BRANDING campaign right now. We are giving away $200 Gift Certificates to people just for their opinion of the products and company!!!” “So, John, can you HELP me with my branding campaign?” “I would love to grab a coffee with you, my treat/coffees on me, is tomorrow at 7pm good or is Wednesday at 1pm better?”

And now, finish your approach… Script 2 “Well, I just received my $1000 worth of free FERI jewellery by becoming a Luxury Consultant and so did my friends. I want to tell you about it!”. Then, wait for a response.

Script 2 Practice • Simple lead-in “John, I need a FAVOUR from you! OR “Judy, GUESS WHAT!?!?” OR “Humphrey, I need your HELP!” Script 2 “Well, I just received my $1000 worth of free FERI jewellery by becoming a Luxury Consultant and so did my friends. I want to tell you about it!”. Then, wait for a response. “Great! I would love to grab a coffee with you, my treat/coffees on me. Is tomorrow night at 7pm good for you or is Wednesday at 1pm better?”

Script 3 “Well, I get paid to wear Designer Products (show it if you have it on you and in person). I want to tell you about it!” Then, wait for a response.

Script 3 Practice • Simple lead-in “John, I need a FAVOUR from you! OR “Judy, GUESS WHAT!?!?” OR “Humphrey, I need your HELP!” Script 3 “Well, I get paid to wear Designer Products (show it if you have it on you and in person). I want to tell you about it!” Then, wait for a response. “Great! I would love to grab a coffee with you, my treat/coffees on me. Is tomorrow night at 7pm good for you or is Wednesday at 1pm better?”

Script 4 “I have this business idea that I’ve been meaning to talk to you about”. Then, wait for a response.

Script 4 Practice • Simple lead-in “John, I need a FAVOUR from you! OR “Judy, GUESS WHAT!?!?” OR “Humphrey, I need your HELP!” Script 4 “I have this business idea that I’ve been meaning to talk to you about”. Then, wait for a response. “Great! I would love to grab a coffee with you, my treat/coffees on me. Is tomorrow night at 7pm good for you or is Wednesday at 1pm better?”

Approaching Tools Some powerful tools to do the talking for you • Look Book (Catalogue) • Credibility (Preferred Magazine (FERI President), Canadian Jeweller x2, Regard Magazine) • Great follow-up tool • Creates interest and excitement • Shows TIFF photos and celebrities • Shows fashion show photos • TIFF 2011 (2010) Video • On your phone, laptop, ipad, etc…

Some powerful tools to do the talking for you • FERI Fashion Show Video • On your phone, laptop, ipad, etc… • FERI President Timepiece Video • On your phone, laptop, ipad, etc… • Mag Pack 2 • Canadian Business Journal (CBJ) • American Business Journal (ABJ) • Viva Internationale (2011 Luxury Designer of the Year) • Canadian Jeweller (3 articles) • Preferred Magazine (FERI President, Top 10 Time Pieces)

Some powerful tools to do the talking for you • 5 Minute Napkin Presentation • On promo site Some powerful tools to do the talking for you • WEAR BLING!!! • Walk the talk • Wear what you’re promoting • People will ask you about your products, it’s visual!

APPROACHING OBJECTIONS What if they ask you for more information? What do you do? • BITE YOUR TONGUE… TILL IT BLEEDS!!! “Can I know more?” or “Can you tell me how it works?” What do you do? Excuse/Reason and RE-INVITE

APPROACHING OBJECTIONS “Well John, I’m pretty tight on time right now” OR “I’m really busy at the moment” OR “I have to get going” “but I would love to grab a coffee with you and we can talk more then so does Monday 1pm work or is Tuesday 7pm better?” What do you do IF THEY INSIST? - Send them the BUZZ Videos. The tools that do the talking for you!!!

FORM LET’S PRATICE!!!

Step 3) Your list • Only one rule! • NO PRE-JUDGING • “Too old, too young, too rich, too poor, jewelry person, not a jewelry person, too IT guy, too geeky, etc…” • Target is to go through your list • Longer the list, the better • Keep adding to your list • It’s a NEVER ENDING list!

Extra few points… • What if someone says no? • GREAT! • You need the no’s to get the yes’s. • Failure is in not trying! • Just keep giving! • The more you give… the more you will get! • Your only goal is to share with as many people as you possible can in the next 4-5 years this incredible GWT opportunity!

Global Wealth Trade “Products You Want, Business You Need.”