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What is the cost of 1000 Facebook likes?

What is the cost of 1000 Facebook likes?. Taavi Karotamm, Merje Meisalu. Why?. Company, brand, band, product etc: Looks more trustworthy Gain popularity and legitimacy  Gathers larger audience, better visibility Wider spreading of the message F ast publicity

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What is the cost of 1000 Facebook likes?

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  1. What is the cost of1000 Facebook likes? Taavi Karotamm, Merje Meisalu

  2. Why? Company, brand, band, product etc: • Looks more trustworthy • Gain popularity and legitimacy  • Gathers larger audience, better visibility • Wider spreading of the message • Fast publicity • 31% of people check ratings and reviews (incl likes) before making final decision

  3. Likes • Organic and paid • Paid: legal (Facebook boost) and illegal

  4. Organic reach – 5-10% of audience

  5. Different sweathouses?

  6. Where • India • Filipines • Bangladesh, Dhaka • Egypt • Nepal • Sri Lanka • Thailand • Indonesia

  7. How much https://boostlikes.com/ $1 for 1000 like / $120 a year / 0,5 cent for click => $200 million a yearMitul Gandhi, CEO of seoClarity

  8. Sorting out the fake fans

  9. Consequences • Reputation loss • Inability to engage massive numbers of fans • Disloyalty of fans • Legal consequences

  10. Likes vs Engagement • US State Departement paid 630 000 USD to acquire 2 million fans then realized engagement was 2% • https://www.facebook.com/veritasium

  11. Click farms like for free

  12. Facebook makes us pay FB changed their Pages organic reach algorithm on December 3, 2013: • Declineof 44% on average, with some pages seeing declines as high as 88% • Brand pages:  year ago a brand could expect to reach 16 out of 100 fans and now that brand is lucky if they get 3 out of 100.Source: http://www.ignitesocialmedia.com/ • Facebook makes you pay for finding the fans and later for bringing your content to real fans

  13. It’s notallabout the likes! Building a community takes time and investment Thank You!

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