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Coretalk For Retail. Attract More Customers Improve Service Reduce Promotion Costs. Promotions To Groups. Loyalty Clubs , Competitions & Stock Queries. Send TXT Vouchers “Pass It On”. John sick today. Who can work 12 – 5:30? TXT back. Manage Staff. Coretalk For Retail.
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CoretalkForRetail Attract More Customers Improve Service Reduce Promotion Costs
Promotions To Groups Loyalty Clubs , Competitions & Stock Queries Send TXT Vouchers “Pass It On” John sick today. Who can work 12 – 5:30? TXT back. Manage Staff Coretalk For Retail Click on an icon to find out more Personalise Messages
What Out Customers Say “We believe that Coretalk is a very effective way of communicating with our client base and acquiring new clients. We have found Coretalk to be very professional and their support has been impeccable” Road To Rome “I have been really impressed with customer feedback since using Coretalk….. Our sales expectations were well and truly exceeded” Brave Clothing
Thank You For Finding Out About Coretalk Contact: Michael Verster 021 648 980
Some FriendlyAdvice! • At first send to smaller, targeted groups • Find out what YOUR customers like • Keep it light, fun and personal • People don’t mind an interesting text • Rhymes, jokes & quizzes have all worked well • Measure the response • Expect a return on the investment • Customers like to take vouchers away • They come in once to pick it up … and again to spend it • Two chances to sell to them • It can be useful to show a web link on your text • People are more sceptical than in the past… • Proves that it is not SPAM
Promotions ToGroups • Announce specials • Offer birthday vouchers • Offer “Add On” to earlier sales • Shirt special to person who bought a suit… • Tops for girls who bought jeans… • Age or gender specific specials • Brand launch THE WEATHER’S HOT BUT YOU’RE NO FOOL OUR SUMMER SALE WILL MAKE YOU COOL ALL STORES Ace Clothing www.tlktxt.com/101
CLUB Club special 4 this week. Shirt & skirts all 25% off. Show txt in store. SEND Auto RespondTo Text In • Set up a loyalty club • They text in “club” • And automatically receive this week’s special.. • Run a competition • Use newspaper, billboard or flier to generate entries • This increases your base of potential customers • Automatically notify winners • Coretalk has many other options • How creative can you be?
A “Message Template” can be used to make texts more personal This text could be sent to an unlimited number of people The underlined information can be inserted personally for each person You can link to information on a spreadsheet or other file too! Hi John. It is your birthday in October. Visit to our City store and get a $30 voucher this month. PersonalisingMessages
staff John sick. Txt or call if you can fill 12 – 5:30. First back gets job. Manage Staff • Find staff to work today if… • A staff member is sick • You need extra staff at short notice • The first to respond gets the work • You can be remote from Coretalk • You text to Coretalk • Coretalk relays the text to all your staff • They reply to you • Problem solved!! John sick. Txt or call if you can fill 12 – 5:30. First response gets job
Managing Coretalk • Sending messages is easy • Seconds rather than minutes • Receiving has sound & screen notification • You don’t have to be near the screen • You hear that a text has arrived • Coretalk is easy to manage • Quick to manually enter and update customers • Or synchronise with Outlook, files or other data • Sent and received messages are grouped • You can quickly see both sides of a communication on one screen.
TXT Vouchers • Send an electronic voucher • Give a discount or incentive for showing the text in store • Invite participants to “pass it on” to friends • Can result in > 100% response • Effective marketing • Worth considering… • It is a good idea to give a phone or web reference • Proof that it is not a false advertisement • We can supply a site if required Hi Mary. Ace Clothing will give 20% off in store with this txt.14–18 Nov. Pass it on. tlktxt.com/101
The CoretalkProposition • Let’s be conservative!! • Approach 300 customers in one month • 30 of those come into the store • They spend $150 each • You earn $75 profit each, that is $2,250 total • Coretalk costs you 44 cents per customer • Total value $131 for the month • Total extra profit $2,119 • $25,428 in one year!
Coretalk Costs • $80 per month rental • Contract for 24 months • One off installation costs $150 • Payment by direct debit • TXT costs scale with volume 1 – 99 17.8c (20 cents with GST) 100 – 2999 17c 3000 – 4999 16c 5000 + 15c • It is that easy!! All Costs EXCLUDE GST