Administering a Web-based Employee Survey

1. Administering a Web-based Employee Survey Marie A. Bailey, MA, MSW Bureau of Epidemiology Florida Department of Health

2. Purpose To describe: • The logistics of administering a web-based survey. • Implications from survey results. • Recommendations for future web-based survey administrations. Florida Department of Health Employee Tobacco Use Survey 2001

3. BackgroundPurpose of DOH Employee Tobacco Use Survey To assess: • Prevalence of tobacco use among employees • Employee need for tobacco use cessation programs Florida Department of Health Employee Tobacco Use Survey 2001

4. BackgroundSurvey Development and Administration • Survey developed with Perseus SurveySolutions for the Web. • Invitation sent on Feb. 22 with a deadline of March 1, 2001. • Reminder sent on March 12, 2001, with a deadline of April 2. Florida Department of Health Employee Tobacco Use Survey 2001

5. Figure 1. Daily Log of Completed Surveys Received(N=7,249) February 22, 2001—April 2, 2001 Florida Department of Health Employee Tobacco Use Survey 2001

6. Figure 2a. All Respondentsby Race/Ethnicity(N=7,249) Florida Department of Health Employee Tobacco Use Survey 2001

7. Figure 2b. All Respondentsby Education (N=7,249) Florida Department of Health Employee Tobacco Use Survey 2001

8. Survey Results • Total completed surveys: 7,249 • Final DOH sample = 6,482 (49% participation rate) • 14.1% are current smokers • Sample is not representative of DOH employee population Florida Department of Health Employee Tobacco Use Survey 2001

9. Figure 3. Demographics of DOH Employee Population and Survey Sample Florida Department of Health Employee Tobacco Use Survey 2001

10. Figure 4. Prevalence of Cigarette Use by Race/Ethnicity DOH Employee Sample (n=915) Florida Department of Health Employee Tobacco Use Survey 2001

11. Figure 5. Cigarette Use by Education and Sex DOH Employee Sample (n=915) Florida Department of Health Employee Tobacco Use Survey 2001

12. Figure 6. Number of Valid Responses from Current Smokers Florida Department of Health Employee Tobacco Use Survey 2001

13. Figure 7. Current and Former Smokers by Quit Methods Used Florida Department of Health Employee Tobacco Use Survey 2001

14. Figure 8. Percentage of Current Smokers Who Identified Selected Individual Barriers to Quitting Florida Department of Health Employee Tobacco Use Survey 2001

15. Figure 9. Percentage of Current Smokers Who Identified Selected Social Barriers to Quitting Florida Department of Health Employee Tobacco Use Survey 2001

16. Figure 10. Percentage of Current Smokers Who Identified Selected Structural Barriers to Quitting Florida Department of Health Employee Tobacco Use Survey 2001

17. Figure 11. Percentage of Respondents Who Selected Each Reason to Quit Florida Department of Health Employee Tobacco Use Survey 2001

18. Figure 12. Percentage of Current Smokers Reporting a Need for Smoking Cessation Programs in Their County Florida Department of Health Employee Tobacco Use Survey 2001

19. Recommendations • Know your study population and its political environment • Allow alternative survey methods (e.g., mail survey) • Market your survey • Offer comment boxes Florida Department of Health Employee Tobacco Use Survey 2001

20. Recommendations(continued) • Have other data available for comparison • Use the data (don’t let it gather dust) • Focus your survey Florida Department of Health Employee Tobacco Use Survey 2001

21. Contact Information Marie A. Bailey, MA, MSW Bureau of Epidemiology Florida Department of Health Phone: 850-245-4444 ext. 2434 Fax: 850-922-9299 Marie_Bailey@doh.state.fl.us For copies of the full report, go to: http://www.doh.state.fl.us/family/tobacco/survey/results.html Florida Department of Health Employee Tobacco Use Survey 2001