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Welcome to the Blue Hen initiative, a vibrant celebration of community and tradition in Newark! This project aims to foster unity between the University of Delaware and the local community while honoring the city's 250th anniversary. Our "hens" will be creatively designed by local artists and strategically placed around town to beautify our surroundings, draw attention to local shops, and uplift community spirit. Join us in this egg-cellent endeavor that promotes collaboration and joy among residents and students alike!
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Hail the Hens Honoring Tradition Through Community Unity http://home.cfl.rr.com/usainfo/Birds/BlueHenChicken.jpg
Welcome Our Special Guests • Maureen Roser • Newark Partnership Coordinator • Sandy • Owner of Clothes in the Past Lane on Main Street • Emily Hartline • Spirit Ambassador http://newark.de.us/downtown/About_Us_whatNew_files/image002.jpg http://www.jackofclubsmovie.com/images/clothesinthefastlane.jpg
An Egg-cellent Idea • Meet the Brood • Bird’s Eye View • Meredith Rubin • Rebecca Marcus • Hear the Cluck of Our Fellow Hens • Corinne Spencer • Sophia Tripop • Follow the Heard • Chris Resler http://www.windgrove.com/ee/images/uploads/duck_egg.jpg • Chicken Scratch Issues • Vincent Rojas • Mike Woods • Let’s Spread Our Wings • Ryan Reed • To The Roost
Bird’s Eye View: An Overview Meredith Rubin Rebecca Marcus
Bird’s Eye View: Overview • Unify community and school • Honor Newark’s 250th Anniversary • Draw attention to campus and downtown shops • Raise overall spirit of UD and Newark http://www.randalpinkett.com/images/uDelLogo.gif
Bird’s Eye View: Specifics • Scatter decorative mascots throughout Newark • Recognize local artistic talent • Beautify the town • Create a friendly atmosphere http://www.redfieldplugins.com/samples/Palette3d00L.jpg
Bird’s Eye View: Design http://www.national5and10.com/images/10%20yoUDee%20doll%20university%20of%20delaware.jpg
Bird’s Eye View: Placement • Span: • Main Street • North and South Campuses • West and East Campuses • Student Centers • The Green Photo by Rebecca Marcus
Bird’s Eye View: Placement • Memorial Hall • Laird Campus Photos by Rebecca Marcus
Bird’s Eye View: Placement • Student Centers • Perkins Photo By Rebecca Marcus
Bird’s Eye View: Placement • Main Street and North Chapel • Main Street and Academy Photos By Rebecca Marcus
Bird’s Eye View: Timeframe • Total Preparation: about 6-8 months • Sponsorships: 2 months • Ordering: 2 months • Designing/Decorating: 8-12 weeks • Installation: 1 month • Display time: 1 year • Starting in April 2008 • Auction Preparation: 2 weeks • Auction: 1 month http://home.wangjianshuo.com/archives/2003/11/01/shanghai.home-clock-ikea.jpg
Bird’s Eye View: Publicity • “The Review” • A need for a better town/campus relationship was addressed, written Nov. 13, 2007 • President Harker • “Changes are needed to enhance the partnership with industry, government and the community,” from UDaily on Nov. 6, 2007 • “Creating Knowledge-Based Partnerships: Challenges and Opportunities” • Program designed to build partnerships to commercialize marketplace
Hear the Cluck of Our Fellow Hens: The Survey Corinne Spencer Sophia Tripop
Hear the Cluck of Our Fellow Hens: Objectives • Identify Desire for Unity • Determine Level of Support • Verify Potential Statue Locations • Assess for Possible Setbacks http://gcaptain.com/maritime/blog/wp-content/uploads/2007/05/survey-writen.jpg
Hear the Cluck of Our Fellow Hens: Demographics • Community Members • Students • Faculty • Store Owners http://special.newsroom.msu.edu/back_to_school/images/students_hi.jpg
Hear the Cluck of Our Fellow Hens: Unity Between UD and Newark • Hens Would Increase Unity!
Hear the Cluck of Our Fellow Hens: How Likely are You to Visit the Statues?
Hear the Cluck of Our Fellow Hens: Comments • “I feel there is very little unity between UD and Newark Community, everything is always geared toward UD in some way or another.” - Owner of Crystal Concepts on Main Street • “I think this is a cool idea, I think decorating them would be a bonding experience for a group, club, or athletic team.” • Freshman Student at UD
Hear the Cluck of Our Fellow Hens: Comments • “I think this is a great idea!” - UD student • “It’s amazing that you have come up with an idea that can unite both community and the University. Good luck!” • Community member • Smiles all around from the Korner Diner!
Hear the Cluck of Our Fellow Hens: Summary of Survey Analysis • Unity is Low • Statues Would Increase Unity • Many Would Enjoy Statues • Statue Locations are Frequently Visited • Store Owners Would Donate
Follow the Heard: Other Universities and Communities Chris Resler
Follow the Heard: Universities • Colleges • University of Iowa • University of Kansas http://www.uiowa.edu/~fyi/issues/issues2003_v41/05072004/briefs.html http://photos.ku.edu/cgi-bin/photolib.shtml?page=preview&id=100699
Follow the Heard: Universities • Colleges • James Madison University • Virginia Tech http://www.gobbledeart.com http://www.jmu.edu/putupyourdukes/
Follow the Heard: Universities • Colleges • University of Maryland • University of Georgia http://www.uga.edu/gm/903/FeatAthenscape.html http://www.feartheturtle.umd.edu/fttsculptures/
Follow the Heard: Communities • Communities • Cow Parade Nationwide • Dino Days in Wilmington http://www.cowparade.com http://www.sbrdesigns.com/pages/publicart.html
Chicken Scratch Issues: Details Vincent Rojas Mike Woods
Chicken Scratch Issues: Risks • Gary Stokes at Risk Management • Risk Management • Liability • Trip Hazard • Must not be an attractive nuisance http://www.speedysigns.com/images/osha/large/CAUTION049.gif
Chicken Scratch Issues: Definition • David Apostolico, Esq. and James Woods, Esq. • Attractive nuisance • Doctrine applies to pools, swings, pits, etc. • Danger is not obvious to children. • Considered defects by manufacturer or installer http://www.ehouseplans.com/images/pool3.jpg http://www.adoptionblogs.com/media/Reactive%20Attachment%20Disorder/SwingPout.jpg
Chicken Scratch Issues: Hazards • Risk Management • Insurance • University deductible would exceed value of statues so they would not utilize property insurance • Delaware State Coverage Insurance • Utilize to protect against weather and fire • Must be in well lit areas to avoid vandalism http://upload.wikimedia.org/wikipedia/commons/thumb/e/ed/Hazard_X.svg/500px-Hazard_X.svg.png
Bird’s Eye View: Donations • Receive donations from: • Businesses • Organizations • UD Groups • Alumni • Clubs • Fraternities/Sororities • Individuals • Students • Town Residents http://www.stfrancisav.org/images/donation.gif
Chicken Scratch Issues: Details • Costs • $1,000 to produce each statue and base • Artist fees • Size • 4-feet tall plus base http://www.urbanprestige.com/listenup/listenup/wp-content/uploads/tape-measure.jpg
Chicken Scratch Issues: Plaque • Plaques • Honor artist and donor • Made of bronze • Durable • Does not wear • Costs $95 to produce http://www.umassalumni.com/events/reunions/1957/plaque1.JPG
Chicken Scratch Issues: Trademark • Trademark • Legal Opinion • “Fair Use” under U.S. Trademark • Not claiming as own • Submitting for UD class project http://www.asginvestigations.com/corporate/trademark.jpg
Chicken Scratch Issues: Pass It On • Marketing • Word-of-Mouth • Flyers • Email • Website • Udaily • “The Review” • Local Newspapers http://experiencedynamics.blogs.com/photos/uncategorized/word_of_mouth.jpg
Let’s Spread Our Wings: Implementation Ryan Reed
Let’s Spread Our Wings: Approval • Final Approval • University of Delaware • President Harker • City of Newark • Design Committee • Maureen Roser • Mayor • Vance Funk III http://www.pocketgamer.co.uk/blog/wp-content/uploads/2007/04/all-thumbs-up.jpg
Let’s Spread Our Wings: Conclusion • Bird’s Eye View • Hear the Cluck of Our Fellow Hens • Follow the Heard • Chicken Scratch Issues • Let’s Spread Our Wings http://www.birdwatchersdigest.com/site/resizedImages/bald-eagle-flight.jpg
To the Roost:Questions and Answers Thank you for your attention!