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[ Product or Service Name] Marketing Plan

[ Product or Service Name] Marketing Plan. Willie beasley. Success Metrics. Sell 200 memberships per year Maintain high customer satisfaction Develop indirect earnings Interest on membership monthly payment program Sales of used , out – of date. Market Summary. Current membership: 218

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[ Product or Service Name] Marketing Plan

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  1. [Product or Service Name]Marketing Plan Willie beasley

  2. Success Metrics • Sell 200 memberships per year • Maintain high customer satisfaction • Develop indirect earnings • Interest on membership monthly payment program • Sales of used , out – of date

  3. Market Summary • Current membership: 218 • Maximum membeships:800 • Current members live in: • Montpelier, id • Soda springs ,id • Fish haven, id

  4. Additional target locations • Preston ,id • Logan , id • Afton ,wy

  5. Product Definition • Membership in share- my –toys provides the following services • Unlimited use of equipment • Free service • Maintenance • Replace of equipment

  6. Competition Retail recreational equipment stores

  7. Overcoming Disadvantages • Describe how you will communicate your products • Outline the demographics of potential clients.

  8. Advertising • Local radio, local TV , local newspapers • Advertisement mailers

  9. Public Relations • Hold public ATV and dirt – bike safety courses • Participate in local outdoorsmen radio talk shows

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