1 / 20

The City

The City . Nathan Williams. Chosen Theme. Migration - Commuters Hidden City - Crime. Ethnography. Carried out on train journeys, the stations and Q ueen s treet. Ethnography. On high street, people struggling carrying numerous bags. Crime In The City. Top F ive Highest Crimes.

ping
Télécharger la présentation

The City

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. The City Nathan Williams

  2. Chosen Theme • Migration - Commuters • Hidden City - Crime

  3. Ethnography • Carried out on train journeys, the stations and Queen street.

  4. Ethnography • On high street, people struggling carrying numerous bags

  5. Crime In The City

  6. Top Five Highest Crimes • Anti-social behaviour • Shoplifting • Criminal damage/Arson • Bicycle theft • Theft from person

  7. Bicycle Theft

  8. Questionnaire • How often do you cycle to work/education each week? • Where do you store your bicycle when in work? • Do you have concerns about the safety of your bicycle? • Have you ever experienced your bicycle being stolen? • What are your opinions on bicycle locks?

  9. One-To-One Interview (1) • 29 year old male • Commutes into city on a bicycle • Not enough spaces • Safety concerns – bike is freely moveable, the stand doesn’t lock bike in position • Appearance of the stands add more interest, make it attractive and appealing

  10. One-To-One Interview (2) • 26 years old female • commutes daily in and out of city • Forced to take a bag to put helmet and chain in. • Lock is quite heavy and awkward • Put off riding in the rain, when bike is in the stand seat gets wet and doesn’t find it appealing

  11. Questionnaire • What are your feelings on public bicycle racks? • Are the racks doing the job you require them to do effectively? • What can be improved on the bike racks? • Are the aesthetics of a bicycle rack important?

  12. Case Study • 16 year old cycling champion • £12,000 worth of bicycles stolen • Locked in a garage • Customised bike • Criminals looking for a Quick Profit

  13. CaseStudy • Centre of New York during a morning commute • Breaks locks with hammer, angle grinder, bolt cutters and hacksaw • Takes a maximum of 2 minutes each time

  14. Comparison

  15. ExistingProducts Dlock Standard bike lock

  16. Existing Products

  17. Technology Research • Magnetic safety lock • The Medeco Cargo Padlock • The Nexgen XT

  18. TargetMarket • 24-30 years • Most have finished education • Want to try and stay fit, with little spare time • Save money (cost of running cars) • Cut CO2 footprint

  19. Detailed Design Brief In city life there is always a problem with the safety of the commuter and their possessions. With more and more people cycling into work and into the city, the protection of their bicycles is vital. There is a need for a locking system that will protect the commuters bicycle when not in use in public. The solution must hold the bicycle in place and prevent it from being manoeuvrable when locked. The solution will be aimed at 24 – 30 year olds who commute in and out of work regularly.

  20. Any questions?

More Related