Search Engine Optimization - Ecommerce -Planeteria

1. Search Engine Optimization (SEO) It isn’t just about getting people to your site; it’s about providing a satisfactory experience when they get there. This means “delivering” on the promise implied in the search results. Search engine optimization is the practice of “optimizing” every page of a website in order to achieve targeted results. Planeteria can provide comprehensive search engine optimization services including:     Competitive analysis Recommendations Copywriting Implementation It's less expensive to optimize a site before it's built than after. Let us know your needs and we'll be happy to give you a quote. SEM vs. SEO Businesses sometimes invest a significant portion of their marketing budget in Search Engine Marketing (SEM) to try to land often elusive high rankings on popular search engines such as Google, Yahoo or MSN.Is it worth it - maybe - maybe not? Organic Search Results Organic search results are the links that display when a visitor types a “keyword” or “key phrase” into a search box. Unlike “paid” links that usually display prominently at the top or side of the results page, organic search results represent web pages that actually include the relevant content the visitor is looking for— and these results are FREE. What You Can Do to Improve Your Websites Search Engine "Friendliness" Not every website project includes a budget for SEO, but that doesn't mean you can't improve your search engine ranking with some attention on your part:   Generate keywords and key phrases for your site Create compelling and meaningful content that search engines any visitors will find worthy - include appropriate keywords for each page Create relevant title tags and page descriptions Include search engine friendly headings, sub-headings and link text Write and publish articles or blogs that link back to your website   

2. Regardless of your SEO needs, Planeteria always adheres to universally accepted best coding practices for creating search engine friendly websites. E-Commerce E-Commerce Applications Planeteria builds custom ecommerce solutions to fit your unique business needs. Our systems feature secure payment gateways, inventory management and streamlined order processing. Planning Overview Building a successful online shopping application requires careful planning and attention to detail. It all begins with an extensive discovery process: The products you plan to sell are examined in detail:     Number and variety of products and brands Individual product attributes Shipping requirements and calculations Pricing models and methods of payment Online catalogue display options are considered:     Product category organization Product images; thumbnails and enlarged views Product details; attributes, descriptions, documentation Shopping cart integration Shopping cart features are reviewed:       Adding products and viewing cart contents Removing products and editing quantities Step-by-step check out process Shipping addresses Online credit card payments Repeat visitors, gift cards, promotional codes 110 Stony Point Suite 225, Santa Rosa, CA 95401 Telephone: 707.843.3773