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Neurological Alliance AGM and Conference

Neurological Alliance AGM and Conference. 24 November 2009. Over 8 million visitors p/month. Why people use NHS Choices. Partnership with Neurological Alliance and its members. Productive workshop in London, May 2009

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Neurological Alliance AGM and Conference

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  1. Neurological Alliance AGM and Conference 24 November 2009

  2. Over 8 million visitors p/month

  3. Why people use NHS Choices

  4. Partnership with Neurological Alliance and its members • Productive workshop in London, May 2009 • Collaborative working with individual organisations on content development • Support for e-newsletters • Tourettes Action • Neurological Alliance

  5. Content Development • Richmond & Kingston ME Group • Dystonia Society • Ataxia UK • AT-Society • Parkinson's Disease Society • Headway • UKABIF • The Stroke Association • Different Strokes • Headway • British Polio Fellowship • MS Society • Epilepsy Action • Epilepsy Bereaved • National Society for Epilepsy

  6. Content Development • Still working to update content • Batch 3 due December, batch 4 new year • Also worked with MND Association and Brain Tumour UK to review content and create videos

  7. E-newsletter • "We need to get our messages to many thousands of people and we have a miniscule budget. The Enewsletter partnership with NHS Choices gives us a brilliant vehicle - compelling, professional, straightforward to get up and running. Great user feedback too. We love it." • Hillary Box, Director of Development, Tourettes Action.

  8. Going Forward • Content Development – get involved • Emarketing • Workshops (8 December and 27 January) – places available • Review website performance • Email marketing – developing a strategy and implementation, e.g. how to assess performance, writing effective copy • More partners welcome for e-newsletters

  9. . • David McConnell • Stakeholder Relations, NHS Choices • david.mcconnell@dh.gsi.gov.uk • 020 7972 5055

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